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Stretch Concealer for Dewy Buildable Coverage Medium Tan 4 dupes and alternatives Glossier

Tan · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with a satin finish, without talc.

Closest shade matchClosest overall alternative: e.l.f. Cosmetics Hydrating Camo Concealer Rich Chocolate

The equivalent shade and the most similar concealer overall.

Your shade
Glossier
Medium Tan 4Change shade
Depth and undertone: Tan · Warm · peach
Finish and coverage: Radiant · Buildable coverage
The match
e.l.f. Cosmetics
Rich Chocolate
Depth and undertone: Tan · Warm
Finish and coverage: Satin · Full coverage
Overall match
79out of 100
Shade (Shade match)
77
Finish (Finish & visual result)
79
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
77out of 100
Colour
63
Depth
91
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$14 less (64%)

Your shade $22 at Sephora · product price; shade not separately priced

Looking for a foundation in your shade?

The closest shade to Glossier Stretch Concealer for Dewy Buildable Coverage Medium Tan 4 (Tan · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Fluid Foundation for Buildable Coverage

    Medium Tan 3

    Glossier Stretch Fluid Foundation for Buildable Coverage, shade Medium Tan 3

    • Close colour
    • Tan · Warm · golden undertone

    $34

Closest foundations

  1. Palladio Beauty Build + Blend Foundation Stick

    Warm Caramel

    Palladio Beauty Build + Blend Foundation Stick, shade Warm Caramel

    • Looks identical
    • Tan · Warm undertone

    $14.99

  2. Armani Beauty Luminous Silk Foundation

    9.1

    Armani Beauty Luminous Silk Foundation, shade 9.1

    • Looks identical
    • Tan · Warm · peach undertone

    $69

  3. Tarte Amazonian Clay Blurring Powder Foundation

    47S tan-deep sand

    Tarte Amazonian Clay Blurring Powder Foundation, shade 47S tan-deep sand

    • Looks identical
    • Tan · Warm · golden undertone

    $40

  4. e.l.f. Cosmetics Soft Glam Satin Foundation

    45 Tan Warm

    e.l.f. Cosmetics Soft Glam Satin Foundation, shade 45 Tan Warm

    • Looks identical
    • Tan · Warm undertone

    $8

  5. Hourglass Ambient Soft Glow Foundation

    11.5

    Hourglass Ambient Soft Glow Foundation, shade 11.5

    • Looks identical
    • Tan · Warm undertone

    $60

  6. Dior Forever Skin Wear Blurring Natural Matte Foundation

    5W Warm

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 5W Warm

    • Looks identical
    • Tan · Warm undertone

    $60

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

e.l.f. Cosmetics Hydrating Camo Concealer in Rich Chocolate, against Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Tan 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 4Closest matchRich ChocolateScore
Shade match55% of overall77
Colour63#b27646#bb7c5cSlight colour differenceColour difference 5.9 (0 is identical)
Depth91TanTanSameDepth difference: 4.1
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared79
Finish78RadiantSatinCloseSatin finish rather than radiant
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedDry, combination, normalSkin-type suitability not published for one product
Overall match 79/100Shade match 77/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Hydrating Camo Concealer in Rich Chocolate.

Same or better

  • $14 less
  • Same warm undertone
  • Satin finish instead of radiant
  • Full rather than buildable coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly lighter

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs high

Where to buy Rich Chocolate

Match price
$8Ulta BeautyUlta Beauty
$14 less (64%)

Your shade $22 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.