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Stretch Fluid Foundation for Buildable Coverage Light 5 dupes and alternatives Glossier

Light · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Tarte Maracuja Juicy Glow Tint 33S Medium Sand

The equivalent shade: scored on colour, depth and undertone only.

The match
Tarte
33S Medium Sand
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Radiant · Medium coverage
Shade match
85out of 100
Colour
78
Depth
89
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $8 more

Your shade $34 at Sephora · product price; shade not separately priced

Closest overall alternative: L'Oréal Paris Age Perfect Radiant Serum Foundation 90 Caramel Beige

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
90 Caramel Beige
Depth and undertone: Light medium
Finish and coverage: Natural · Medium coverage
Overall match
79out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
86
Wear (Wear & performance)
72
Skin (Skin suitability)
100
Best price
$18.99Ulta BeautyUlta Beauty
$15.01 less (44%)

Your shade $34 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 78
    $12.98WalmartWalmart$21.02 less (62%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: No skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  2. #4 · Haleys Beauty

    Re-form Luminous Skin Foundation

    4.30 Medium - Warm
    Shade match 80
    $39Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same warm undertoneSame medium coverageBoth claim a skin-like finish

    Differences: Slightly deeperRadiant rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Radiant rather than natural finish · Does not claim not settling into lines

    Retailer shade note: 4.30 Medium - Warm

    Medium confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    80 Golden Sun
    Shade match 74
    $18.99Ulta BeautyUlta Beauty$15.01 less (44%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    74
    Finish & visual result
    86
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · No skin-like finish claimed · No long-wear claim · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. Shade match 75
    $12.98WalmartWalmart$21.02 less (62%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourSlightly deeperNo skin-like finish claimed

    Score details
    Shade match
    75
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · No skin-like finish claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    45 Golden Vanilla
    Shade match 72
    $18.99Ulta BeautyUlta Beauty$15.01 less (44%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourSlightly lighterNo skin-like finish claimed

    Score details
    Shade match
    72
    Finish & visual result
    86
    Wear & performance
    72
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · No skin-like finish claimed · No long-wear claim · Contains drying alcohol

    Medium confidence· Digital match

    View match
  6. #8 · Tarte

    Maracuja Juicy Glow Tint

    27S Light-Medium Sand
    Shade match 83
    $42Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same warm undertoneSame medium coverageClaims a blurring effect

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    68

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: light to medium skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  7. #9 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W6 Warm Medium
    Shade match 75
    $13.99Ulta BeautyUlta Beauty(product price)$20.01 less (59%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    68

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly deeper · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W6.5 Warm Medium
    Shade match 75
    $13.99Ulta BeautyUlta Beauty(product price)$20.01 less (59%)

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourSlightly deeperNo long-wear claim

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    68

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  9. #11 · bareMinerals

    ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Golden Medium 14
    Shade match 74
    $39.50SephoraSephoraCosts $5.50 more

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    74
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    70

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · No skin-like finish claimed · No long-wear claim

    Retailer shade note: warm undertone golden

    High confidence· Digital match

    View match
  10. Shade match 79
    $52SephoraSephoraCosts $18 more

    Matches: Same warm undertoneSame medium coverageClaims a blurring effect

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    79
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    73

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Contains drying alcohol

    Retailer shade note: medium yellow

    Medium confidence· Digital match

    View match
  11. #13 · Charlotte Tilbury

    Airbrush Flawless Foundation

    6 Warm
    Shade match 80
    $52Ulta BeautyUlta Beauty(product price)Costs $18 more

    Matches: Same warm undertoneSame medium coverageBoth claim a skin-like finish

    Differences: Matte rather than natural finishDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    80
    Finish & visual result
    76
    Wear & performance
    48
    Skin suitability
    68

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  12. Shade match 61
    $41Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Same natural finishSame medium coverageBoth claim a skin-like finish

    Differences: Noticeably different swatch colourSlightly deeperOlive rather than warm undertone

    Score details
    Shade match
    61
    Finish & visual result
    91
    Wear & performance
    91
    Skin suitability
    68

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Olive rather than warm undertone

    Retailer shade note: medium olive

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Light 5 (Light · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Slight colour difference
    • Light medium · Warm · golden undertone

    $22

Closest concealers

  1. e.l.f. Cosmetics 16HR Camo Concealer

    Medium Warm

    e.l.f. Cosmetics 16HR Camo Concealer, shade Medium Warm

    • Very close colour
    • Light · Warm · golden undertone

    $8

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    310

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 310

    • Slight colour difference
    • Light · Warm · yellow undertone

    $30

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Granola 4.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Granola 4.5 Golden

    • Slight colour difference
    • Light medium · Warm · golden undertone

    $31

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    141

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 141

    • Slight colour difference
    • Light medium · Warm undertone

    $12.99

  5. Rare Beauty Liquid Touch Brightening Concealer

    260N

    Rare Beauty Liquid Touch Brightening Concealer, shade 260N

    • Slight colour difference
    • Light medium · Neutral · neutral golden undertone

    $24

  6. NARS Soft Matte Complete Concealer

    Praline

    NARS Soft Matte Complete Concealer, shade Praline

    • Slight colour difference
    • Light · Warm undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Maracuja Juicy Glow Tint in 33S Medium Sand, against Glossier Stretch Fluid Foundation for Buildable Coverage in Light 5. Every attribute compared, with its share of the score.

ComparedYour shadeLight 5Closest shade match33S Medium SandScore
Shade match55% of overall85
Colour78#e9b767#dbaf70Close colourColour difference 3.9 (0 is identical)
Depth89LightLight mediumCloseDepth difference: 4.7
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type68SensitiveCombination, dry, normal, oily, sensitiveBoth marketed for sensitive skin
Overall match 77/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Maracuja Juicy Glow Tint in 33S Medium Sand.

Same or better

  • Same warm undertone
  • Same medium coverage
  • Claims a blurring effect
  • Both claim 16-hour wear
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Radiant finish instead of natural
  • No skin-like finish claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs moderate

Why the closest overall alternative works

L'Oréal Paris Age Perfect Radiant Serum Foundation in 90 Caramel Beige, against Glossier Stretch Fluid Foundation for Buildable Coverage in Light 5. Every attribute compared, with its share of the score.

ComparedYour shadeLight 5Closest overall alternative90 Caramel BeigeScore
Shade match55% of overall76
Colour74#e9b767#e6b377Close colourColour difference 4.4 (0 is identical)
Depth97LightLight mediumCloseDepth difference: 1.6
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70Warm · yellowUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 79/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Age Perfect Radiant Serum Foundation in 90 Caramel Beige.

Same or better

  • $15.01 less
  • Same natural finish
  • Same medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 50

Different

  • Small colour difference on the swatch
  • No skin-like finish claimed
  • No long-wear claim
  • Contains alcohol denat.

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedSPF 50
OverlapUnknown-based vs silicone-based; silicone none vs high

Where to buy

Closest shade match

Tarte Maracuja Juicy Glow Tint 33S Medium Sand

Match price
$42Ulta BeautyUlta Beauty
Costs $8 more

Your shade $34 at Sephora · product price; shade not separately priced

Closest overall alternative

L'Oréal Paris Age Perfect Radiant Serum Foundation 90 Caramel Beige

Best price
$18.99Ulta BeautyUlta Beauty
$15.01 less (44%)

Your shade $34 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.