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Stretch Fluid Foundation for Buildable Coverage Medium 4 dupes and alternatives Glossier

Medium light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid0
  • Stick0
  • Cushion0
  • Serum0

Skin type

Preferences

Fragrance-free1No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF1Mineral0

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Only showing matches made for sensitive skin, with light coverage, without silicones.

Closest shade match: Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 2

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Glossier
Medium 4Change shade
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Natural · Medium coverage
The match
Bobbi Brown
Golden 2
Depth and undertone: Medium light · Cool
Finish and coverage: Radiant · Light coverage
Shade match
94out of 100
Colour
90
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$49Ulta BeautyUlta Beauty
Costs $15 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint 7

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Glossier
Medium 4Change shade
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Natural · Medium coverage
The match
Milk Makeup
7
Depth and undertone: Medium light · Neutral
Finish and coverage: Radiant · Light coverage
Overall match
83out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
61
Wear (Wear & performance)
100
Skin (Skin suitability)
73
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $4 more

Your shade $34 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Medium 4 (Medium light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

    SephoraView at Sephora

Closest concealers

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium Tan 3.5C

    • Very close colour
    • Medium light · Cool · rosy undertone

    $31

    Ulta BeautyView at Ulta Beauty
  2. Rare Beauty Liquid Touch Brightening Concealer

    340C

    Rare Beauty Liquid Touch Brightening Concealer, shade 340C

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $24

    SephoraView at Sephora
  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2R28

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2R28

    • Close colour
    • Light medium · Cool undertone

    $35

    SephoraView at Sephora
  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    470 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 470 Suede C

    • Close colour
    • Light medium · Cool · rosy undertone

    $32

    Ulta BeautyView at Ulta Beauty
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW15

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW15

    • Close colour
    • Light medium · Cool · rosy undertone

    $30

    SephoraView at Sephora
  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    360

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 360

    • Very close colour
    • Medium light · Neutral undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Golden 2, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 4Closest shade matchGolden 2Score
Shade match55% of overall94
Colour90#d2a16f#dca36bVery close colourColour difference 2.3 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 2.1
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage60MediumLightSome differenceLight coverage rather than medium
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared89
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type68SensitiveCombination, dry, normal, oily, sensitiveBoth marketed for sensitive skin
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Golden 2.

Same or better

  • Very close colour
  • Same cool undertone
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Radiant finish instead of natural
  • Light rather than medium coverage
  • No skin-like finish claimed
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeWater-based, no silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapUnknown-based vs water-based; silicone none vs none
View full match

Why the closest overall alternative works

Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint in 7, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 4Closest overall alternative7Score
Shade match55% of overall88
Colour95#d2a16f#d0a073Looks identicalColour difference 1.3 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.5
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone65Cool · pinkNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73SensitiveNormal, dry, sensitiveBoth marketed for sensitive skin
Overall match 83/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint in 7.

Same or better

  • Near-identical swatch colour
  • Light rather than medium coverage
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • Radiant finish instead of natural
  • No skin-like finish claimed

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs none
View full match

Where to buy

Closest shade match

Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 2

Match price
$49Ulta BeautyUlta Beauty
Costs $15 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint 7

Best price
$38SephoraSephora
Costs $4 more

Your shade $34 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.