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Stretch Fluid Foundation for Buildable Coverage Medium Tan 4 dupes and alternatives Glossier

Medium tan · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for sensitive skin, with medium coverage, without talc or alcohol denat.

  • 2 matches have no skin type listed and are not shown.

Closest shade match: Maybelline Instant Age Rewind Eraser Treatment Foundation 330

The equivalent shade: scored on colour, depth and undertone only.

The match
Maybelline
330
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
94out of 100
Colour
97
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$12.98WalmartWalmart
$21.02 less (62%)

Your shade $34 at Sephora

WalmartView at Walmart

Closest overall alternative: ILIA True Skin Serum Foundation Iona SF10.25

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
ILIA
Iona SF10.25
Depth and undertone: Medium tan · Olive · warm olive
Finish and coverage: Natural · Medium coverage
Overall match
89out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
100
Wear (Wear & performance)
68
Skin (Skin suitability)
73
Best price
$56SephoraSephora
Costs $22 more

Your shade $34 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Medium Tan 4 (Medium tan · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Very close colour
    • Medium tan · Warm undertone

    $30

  2. NARS Radiant Creamy Concealer

    Chocolat

    NARS Radiant Creamy Concealer, shade Chocolat

    • Very close colour
    • Medium tan · Warm undertone

    $36

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Very close colour
    • Medium tan · Warm · golden undertone

    $39

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brittle 6.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brittle 6.5 Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $31

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3Y57

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3Y57

    • Very close colour
    • Medium tan · Warm · golden undertone

    $35

  6. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Very close colour
    • Medium · Warm undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Instant Age Rewind Eraser Treatment Foundation in 330, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium Tan 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 4Closest shade match330Score
Shade match55% of overall94
Colour97#c48652#c7854dLooks identicalColour difference 1.1 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone85Warm · peachNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall79
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 88/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Instant Age Rewind Eraser Treatment Foundation in 330.

Same or better

  • $21.02 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • No skin-like finish claimed
  • No long-wear claim

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapUnknown-based vs silicone-based; silicone none vs high

Why the closest overall alternative works

ILIA True Skin Serum Foundation in Iona SF10.25, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium Tan 4. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 4Closest overall alternativeIona SF10.25Score
Shade match55% of overall91
Colour94#c48652#c5824fVery close colourColour difference 1.6 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.3
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone80Warm · peachOlive · warm oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73SensitiveNormal, dry, sensitiveBoth marketed for sensitive skin
Overall match 89/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA True Skin Serum Foundation in Iona SF10.25.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel

Different

  • Olive rather than warm undertone
  • Does not claim not settling into lines

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs high

Where to buy

Closest shade match

Maybelline Instant Age Rewind Eraser Treatment Foundation 330

Best price
$12.98WalmartWalmart
$21.02 less (62%)

Your shade $34 at Sephora

WalmartView at Walmart

Closest overall alternative

ILIA True Skin Serum Foundation Iona SF10.25

Best price
$56SephoraSephora
Costs $22 more

Your shade $34 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.