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Stretch Fluid Foundation for Buildable Coverage Medium Tan 5 dupes and alternatives Glossier

Tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc, alcohol denat or silicones.

Closest shade match: Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 7N1 Deep Amber

The equivalent shade: scored on colour, depth and undertone only.

Shade match
88out of 100
Colour
96
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$52Ulta BeautyUlta Beauty
Costs $18 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Deep 16N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Drunk Elephant
Deep 16N
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Full coverage
Overall match
77out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
86
Wear (Wear & performance)
61
Skin (Skin suitability)
0
Best price
$42SephoraSephora
Costs $8 more

Your shade $34 at Sephora

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Medium Tan 5 (Tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    W9.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W9.5

    • Looks identical
    • Tan · Cool undertone

    $16.99

  2. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5C

    • Very close colour
    • Tan · Cool undertone

    $31

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5.5N

    • Very close colour
    • Deep tan · Cool undertone

    $38

  4. Rare Beauty Liquid Touch Brightening Concealer

    470C

    Rare Beauty Liquid Touch Brightening Concealer, shade 470C

    • Very close colour
    • Tan · Cool undertone

    $24

  5. NARS Soft Matte Complete Concealer

    Amande

    NARS Soft Matte Complete Concealer, shade Amande

    • Very close colour
    • Deep tan · Neutral undertone

    $36

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    470

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 470

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 7N1 Deep Amber, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium Tan 5. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 5Closest shade match7N1 Deep AmberScore
Shade match55% of overall88
Colour96#ae7047#b27348Looks identicalColour difference 1.3 (0 is identical)
Depth97TanTanSameDepth difference: 1.8
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared89
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveCombination, normal, oilyMarketed for different skin types
Overall match 77/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 7N1 Deep Amber.

Same or better

  • Near-identical swatch colour
  • Full rather than medium coverage
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • Matte finish instead of natural
  • No skin-like finish claimed
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs powder-based; silicone none vs none

Why the closest overall alternative works

Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Deep 16N, against Glossier Stretch Fluid Foundation for Buildable Coverage in Medium Tan 5. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Tan 5Closest overall alternativeDeep 16NScore
Shade match55% of overall85
Colour90#ae7047#a96a3fVery close colourColour difference 2.3 (0 is identical)
Depth95TanDeep tanCloseDepth difference: 3.1
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall0
Skin type0SensitiveNormal, dry, oilyMarketed for different skin types
Overall match 77/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Deep 16N.

Same or better

  • Very close colour
  • Same natural finish
  • Both claim a skin-like finish
  • Both claim 12-hour wear
  • Claims transfer resistance

Different

  • Neutral rather than cool undertone
  • Full rather than medium coverage
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs none

Where to buy

Closest shade match

Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 7N1 Deep Amber

Match price
$52Ulta BeautyUlta Beauty
Costs $18 more

Your shade $34 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Deep 16N

Best price
$42SephoraSephora
Costs $8 more

Your shade $34 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.