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Stretch Fluid Foundation for Buildable Coverage Very Deep 3 dupes and alternatives Glossier

Rich deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches made for sensitive skin, with full coverage, with SPF.

  • 27 matches have no SPF listed and are not shown.

Closest shade matchClosest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Deep Mocha

The equivalent shade and the most similar foundation overall.

The match
IT Cosmetics
Deep Mocha
Depth and undertone: Rich deep · Cool
Finish and coverage: Natural · Full coverage
Overall match
80out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
72
Wear (Wear & performance)
54
Skin (Skin suitability)
68
Shade match
92out of 100
Colour
87
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $5 more

Your shade $34 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · PÜR

    4-in-1 Tinted Moisturizer SPF 20

    Chestnut DPN2
    Shade match 80
    $38Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    68

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Full rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: dark brown with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Glossier Stretch Fluid Foundation for Buildable Coverage Very Deep 3 (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Deep 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Deep 4

    • Nearest in this range
    • Rich deep · Neutral undertone

    $22

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Close colour
    • Rich deep · Cool undertone

    $32

  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Chocolate Chip 8.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Chocolate Chip 8.7 Red

    • Close colour
    • Rich deep · Cool undertone

    $31

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Sable

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Sable

    • Close colour
    • Rich deep · Cool · rosy undertone

    $36

  4. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Close colour
    • Rich deep · Cool undertone

    $36

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    28C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C

    • Close colour
    • Rich deep · Cool undertone

    $30

  6. CoverGirl TruBlend Undercover Concealer

    Espresso

    CoverGirl TruBlend Undercover Concealer, shade Espresso

    • Very close colour
    • Rich deep · Neutral undertone

    $11.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha, against Glossier Stretch Fluid Foundation for Buildable Coverage in Very Deep 3. Every attribute compared, with its share of the score.

ComparedYour shadeVery Deep 3Closest matchDeep MochaScore
Shade match55% of overall92
Colour87#4e2d1c#562f20Very close colourColour difference 2.7 (0 is identical)
Depth96Rich deepRich deepSameDepth difference: 2.6
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared72
Finish100NaturalNaturalSameSame natural finish
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall68
Skin type68SensitiveNormal, dry, combination, oily, sensitiveBoth marketed for sensitive skin
Overall match 80/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Deep Mocha.

Same or better

  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Adds SPF 50

Different

  • Full rather than medium coverage
  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Baseno siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapUnknown-based vs water-based; silicone none vs high

Where to buy Deep Mocha

Best price
$39SephoraSephora
Costs $5 more

Your shade $34 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.