Beautler.Your beauty butler

24 Hour Full Coverage Luminous Matte Finish Foundation 205C dupes and alternatives Gucci

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form.

  • 7 matches have no formulation listed and are not shown.

Closest shade match: Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 116C

The equivalent shade: scored on colour, depth and undertone only.

The match
Fenty Beauty
116C
Depth and undertone: Light · Cool · rosy
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Best price
$48SephoraSephora
$21 less (30%)

Your shade $69 at Sephora

SephoraView at Sephora

Closest overall alternative: Too Faced Born This Way Soft Matte Foundation Snow

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Too Faced
Snow
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
84out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
79
Wear (Wear & performance)
67
Skin (Skin suitability)
100
Best price
$48SephoraSephora
$21 less (30%)

Your shade $69 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light+ Cool 180
    Shade match 98
    $45SephoraSephora$24 less (35%)

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: Light+ with cool pink undertones

    High confidence· Digital match

    View match
  2. Shade match 92
    $48SephoraSephora$21 less (30%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Claims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    92
    Finish & visual result
    54
    Wear & performance
    70
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Retailer shade note: for light skintones with neutral cool undertones

    High confidence· Digital match

    View match
  3. #5 · ILIA

    True Skin Serum Foundation

    Texel SF3
    Shade match 96
    $56SephoraSephora$13 less (19%)

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    61
    Wear & performance
    68
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 205C (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Rose

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Rose

    • Looks identical
    • Light · Cool · pink undertone

    $8

  2. Rare Beauty Liquid Touch Brightening Concealer

    160C

    Rare Beauty Liquid Touch Brightening Concealer, shade 160C

    • Very close colour
    • Light · Cool · pink undertone

    $24

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Crème 1.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Crème 1.5

    • Very close colour
    • Light · Cool · pink undertone

    $39

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10

    • Very close colour
    • Light · Cool · pink undertone

    $30

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.6

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.6

    • Very close colour
    • Light · Cool · pink undertone

    $17

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 116C, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 205C. Every attribute compared, with its share of the score.

ComparedYour shade205CClosest shade match116CScore
Shade match55% of overall99
Colour98#eabb9d#ecbc9fLooks identicalColour difference 0.6 (0 is identical)
Depth99LightLightSameDepth difference: 0.7
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 116C.

Same or better

  • $21 less
  • Near-identical swatch colour
  • Same cool undertone
  • Claims a skin-like finish
  • Both claim transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of matte
  • Medium rather than full coverage

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Too Faced Born This Way Soft Matte Foundation in Snow, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 205C. Every attribute compared, with its share of the score.

ComparedYour shade205CClosest overall alternativeSnowScore
Shade match55% of overall89
Colour97#eabb9d#efbfa1Looks identicalColour difference 1.1 (0 is identical)
Depth96LightLightSameDepth difference: 2.2
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall67
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 84/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Soft Matte Foundation in Snow.

Same or better

  • $21 less
  • Near-identical swatch colour
  • Same matte finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim 24-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Neutral rather than cool undertone
  • Does not claim transfer resistance

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 116C

Best price
$48SephoraSephora
$21 less (30%)

Your shade $69 at Sephora

SephoraView at Sephora

Closest overall alternative

Too Faced Born This Way Soft Matte Foundation Snow

Best price
$48SephoraSephora
$21 less (30%)

Your shade $69 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.