24 Hour Full Coverage Luminous Matte Finish Foundation 470C dupes and alternatives Gucci
Deep tan · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Light0
- Medium0
- Full1
- Buildable1
Formulation
- Liquid0
- Stick0
- Powder0
- Cushion0
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 31 matches
Only showing matches with buildable coverage, with a natural matte finish.
- 1 match has no coverage listed and is not shown.
- 1 match has no finish listed and is not shown.
Closest shade matchClosest overall alternative: Temptu Perfect Canvas Foundation 7W Desert
The equivalent shade and the most similar foundation overall.

470CChange shade
- Overall match
- 73out of 100
- Shade (Shade match)
- 73
- Finish (Finish & visual result)
- 70
- Wear (Wear & performance)
- 86
- Skin (Skin suitability)
- 50
- Shade match
- 73out of 100
- Colour
- 88
- Depth
- 97
- Undertone
- 25
Your shade $69 at Sephora
Where to buy 7W Desert
Temptu Perfect Canvas Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 470C (Deep tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
W9.5

4N2
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N2
- Very close colour
- Deep tan · Neutral undertone
$34

470C

33 Medium Rosy
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 33 Medium Rosy
- Slight colour difference
- Deep tan · Cool · rosy undertone
$32
Cinnamon

Amande
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Temptu Perfect Canvas Foundation in 7W Desert, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 470C. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Temptu Perfect Canvas Foundation in 7W Desert.
Same or better
- $35 less
- Very close colour
- Natural matte finish instead of matte
- Buildable rather than full coverage
- Claims a skin-like finish
- Both claim transfer resistance
- Both claim a lightweight feel
- No fragrance listed
Different
- Slightly warmer undertone
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.
Where to buy 7W Desert
Your shade $69 at Sephora
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.