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Ambient Soft Glow Foundation 12 dupes and alternatives Hourglass

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol4Vegan1Cruelty-free2Oil-free0With SPF1Mineral1

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Only showing matches with medium coverage, in liquid form, without talc or alcohol denat.

  • 10 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation 25C Awe

The equivalent shade and the most similar foundation overall.

Your shade
Hourglass
12Change shade
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
Benefit Cosmetics
25C Awe
Depth and undertone: Tan · Olive · cool olive
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
100
Wear (Wear & performance)
68
Skin (Skin suitability)
60
Shade match
86out of 100
Colour
93
Depth
96
Undertone
65
High confidence· Digital matchWhy it matches
Best price
$47SephoraSephora
$13 less (22%)

Your shade $60 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    26C Hero
    Shade match 79
    $47SephoraSephora$13 less (22%)

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: medium-deep cool-peach

    High confidence· Digital match

    View match
  2. #3 · Fenty Beauty

    Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    315
    Shade match 78
    $44SephoraSephora$16 less (27%)

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for oily/sensitive skin

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  3. #4 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Neutral Olive 360
    Shade match 76
    $45SephoraSephora$15 less (25%)

    Matches: Same natural finishSame medium coverageClaims a skin-like finish

    Differences: Slightly lighterOlive rather than neutral undertoneDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    88
    Wear & performance
    82
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Olive rather than neutral undertone · Does not claim transfer resistance · Not marketed for oily/sensitive skin

    Retailer shade note: Medium Deep with neutral olive undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Ambient Soft Glow Foundation 12 (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    31 Medium Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 31 Medium Neutral

    • Looks identical
    • Tan · Neutral undertone

    $32

    SephoraView at Sephora
  2. CoverGirl TruBlend Undercover Concealer

    Warm Honey

    CoverGirl TruBlend Undercover Concealer, shade Warm Honey

    • Very close colour
    • Tan · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  4. NARS Radiant Creamy Concealer

    Hazelnut

    NARS Radiant Creamy Concealer, shade Hazelnut

    • Close colour
    • Tan · Cool undertone

    $36

    SephoraView at Sephora
  5. Rare Beauty Liquid Touch Brightening Concealer

    440C

    Rare Beauty Liquid Touch Brightening Concealer, shade 440C

    • Slight colour difference
    • Tan · Neutral · neutral pink undertone

    $24

    SephoraView at Sephora
  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Close colour
    • Tan · Warm undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 25C Awe, against Hourglass Ambient Soft Glow Foundation in 12. Every attribute compared, with its share of the score.

ComparedYour shade12Closest match25C AweScore
Shade match55% of overall86
Colour93#a57f67#ac8267Very close colourColour difference 1.9 (0 is identical)
Depth96TanTanSameDepth difference: 2.2
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Undertone65NeutralOlive · cool oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 86/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 25C Awe.

Same or better

  • $13 less
  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Slightly cooler undertone
  • Does not claim transfer resistance
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 31%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy 25C Awe

Best price
$47SephoraSephora
$13 less (22%)

Your shade $60 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.