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Ambient Soft Glow Foundation 12 dupes and alternatives Hourglass

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in powder form.

  • 10 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Ulta Beauty Collection Adjustable Coverage Powder Foundation Tan Dark Neutral

The equivalent shade and the most similar foundation overall.

Your shade
Hourglass
12Change shade
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
Ulta Beauty Collection
Tan Dark Neutral
Depth and undertone: Tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
78out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
73
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
89out of 100
Colour
82
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16Ulta BeautyUlta Beauty
$44 less (73%)

Your shade $60 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 84
    $64SephoraSephoraCosts $4 more

    Matches: Same neutral undertoneSame medium coverageBoth claim transfer resistance

    Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for normal/dry/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    86
    Skin suitability
    40

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for normal/dry/sensitive skin · Contains listed fragrance

    Retailer shade note: medium to deep

    Medium confidence· Digital match

    View match
  2. Shade match 76
    $39.50SephoraSephora$20.50 less (34%)

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    80

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: tan cool skin with rosy undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Ambient Soft Glow Foundation 12 (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    31 Medium Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 31 Medium Neutral

    • Looks identical
    • Tan · Neutral undertone

    $32

  2. CoverGirl TruBlend Undercover Concealer

    Warm Honey

    CoverGirl TruBlend Undercover Concealer, shade Warm Honey

    • Very close colour
    • Tan · Warm undertone

    $12.99

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Close colour
    • Medium tan · Neutral undertone

    $36

  4. NARS Radiant Creamy Concealer

    Hazelnut

    NARS Radiant Creamy Concealer, shade Hazelnut

    • Close colour
    • Tan · Cool undertone

    $36

  5. Rare Beauty Liquid Touch Brightening Concealer

    440C

    Rare Beauty Liquid Touch Brightening Concealer, shade 440C

    • Slight colour difference
    • Tan · Neutral · neutral pink undertone

    $24

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Close colour
    • Tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Ulta Beauty Collection Adjustable Coverage Powder Foundation in Tan Dark Neutral, against Hourglass Ambient Soft Glow Foundation in 12. Every attribute compared, with its share of the score.

ComparedYour shade12Closest matchTan Dark NeutralScore
Shade match55% of overall89
Colour82#a57f67#ae7c60Close colourColour difference 3.3 (0 is identical)
Depth100TanTanSameDepth difference: 0.1
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, combination, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination/​oily/​sensitive skin
Overall match 78/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Adjustable Coverage Powder Foundation in Tan Dark Neutral.

Same or better

  • $44 less
  • Same neutral undertone
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims not settling into lines

Different

  • Small colour difference on the swatch
  • Matte finish instead of natural
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs high

Where to buy Tan Dark Neutral

Match price
$16Ulta BeautyUlta Beauty
$44 less (73%)

Your shade $60 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.