Ambient Soft Glow Foundation 7 dupes and alternatives Hourglass
Light medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Medium0
- Full1
- Buildable1
Finish
- Matte0
- Natural0
- Radiant1
- Luminous0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with full coverage, in serum form, without talc.
- 6 matches have no formulation listed and are not shown.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: MAC Cosmetics Studio Radiance Serum Powered Foundation NC17
The equivalent shade and the most similar foundation overall.

- Overall match
- 82out of 100
- Shade (Shade match)
- 86
- Finish (Finish & visual result)
- 73
- Wear (Wear & performance)
- 75
- Skin (Skin suitability)
- 100
- Shade match
- 86out of 100
- Colour
- 92
- Depth
- 96
- Undertone
- 65
Your shade $60 at Ulta Beauty · product price; shade not separately priced
Where to buy NC17
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Hourglass Ambient Soft Glow Foundation 7 (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

3 Warm
Dior Forever Skin Correct Full-Coverage Concealer, shade 3 Warm
- Close colour
- Light · Warm undertone
$42

10 Light Golden
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 10 Light Golden
- Close colour
- Light medium · Warm · golden undertone
$32
21.5 Medium Nude
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.5 Medium Nude
- Very close colour
- Light medium · Neutral undertone
$30

250W
Rare Beauty Liquid Touch Brightening Concealer, shade 250W
- Close colour
- Light medium · Warm · peach undertone
$24

4
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4
- Close colour
- Light medium · Warm · golden undertone
$42
Warm Nude
CoverGirl TruBlend Undercover Concealer, shade Warm Nude
- Close colour
- Light medium · Warm undertone
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
MAC Cosmetics Studio Radiance Serum Powered Foundation in NC17, against Hourglass Ambient Soft Glow Foundation in 7. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To MAC Cosmetics Studio Radiance Serum Powered Foundation in NC17.
Same or better
- $14 less
- Very close colour
- Full rather than medium coverage
- Both claim a blurring effect
- Both claim transfer resistance
- Claims not settling into lines
- Both claim a lightweight feel
Different
- Neutral rather than warm undertone
- Radiant finish instead of natural
Ingredients (information only, not scored)
10 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.
Where to buy NC17
Your shade $60 at Ulta Beauty · product price; shade not separately priced
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.