Illusion Luminous Glow Foundation SPF 30 20 dupes and alternatives Hourglass
4.7 (820)·Deep tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$14Ulta Beauty(product price)$46 less (77%)4.1 (33)
Matches: Very close colour· Same radiant finish· Claims a skin-like finish
Differences: Neutral rather than warm undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
86
Finish & visual result
79
Wear & performance
40
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 20 (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Revlon PhotoReady Lift & Fill Skin Tint in 160 Medium Deep, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 20. Every attribute compared, with its share of the score.
ComparedYour shade20Closest match160 Medium DeepHow they compareScore
Shade match55% of overall93
Colour60%95#a36a3a#a66d3aLooks identicalColour difference 1.4 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared55
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%60MediumLightSome differenceLight coverage rather than medium
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 78/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$46 less (77%)
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