Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
16 of 30 matches
Only showing matches with a natural finish, without talc.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $50 at Sephora
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $50 at Sephora
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$8 less (16%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Not marketed for sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for sensitive skin
Medium confidence· Digital match
Tarte CC color-correcting tinted serum
Every store that sells this shade · prices as last checked
Sephora$42View at Sephora
Ulta Beauty(product price)$8 less (16%)Matches: Very close colourSame natural finishBoth claim a blurring effect
Differences: Neutral rather than warm undertoneBuildable rather than medium coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$12 less (24%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: No blurring effect claimedNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: No blurring effect claimed · Not marketed for sensitive skin
Retailer shade note: light (warm)
Medium confidence· Digital match
MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephora$4 less (8%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Not marketed for combination/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Not marketed for combination/sensitive skin
Retailer shade note: light skin with warm/yellow undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautySephora$11 less (22%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Full rather than medium coverageNo blurring effect claimedDoes not claim a lightweight feel
Looks identical · Natural · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: light with yellow undertones
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautyUlta Beauty(product price)$9 less (18%)Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel
Differences: Neutral rather than warm undertoneLight rather than medium coverageNo blurring effect claimed
Looks identical · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · No blurring effect claimed
Retailer shade note: light with a neutral undertone
Medium confidence· Digital match
Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyMacy's$41View at Macy'sSephoraCosts $19 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than warm undertoneNo long-wear claimNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than warm undertone · No long-wear claim · Not marketed for sensitive skin
Retailer shade note: light to medium neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beauty(product price)$36.01 less (72%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at Walmart
Target$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVSWalmart$19.64View at Walmart
AmazonSee price at AmazonView at AmazonSephora$1 less (2%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for combination/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/sensitive skin
Retailer shade note: fair with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautyMacy's$49View at Macy'sSephora$2 less (4%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: No blurring effect claimedNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: No blurring effect claimed · Not marketed for sensitive skin
Retailer shade note: for light skintones with neutral warm undertones
High confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephora$4 less (8%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than warm undertoneNot marketed for combination/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Not marketed for combination/sensitive skin
Retailer shade note: light skin with neutral/peachy undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Sephora$11 less (22%)Matches: Very close colourSame natural finishAdds SPF 50
Differences: Neutral rather than warm undertoneFull rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: natural beige shade with neutral undertones
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephoraCosts $19 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Slightly cooler undertoneNo long-wear claimNot marketed for sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · No long-wear claim · Not marketed for sensitive skin
Retailer shade note: light rosy
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephora$8 less (16%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Full rather than medium coverageNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/sensitive skin
Retailer shade note: Light with Warm Neutral Undertones
Medium confidence· Digital match
Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraShowing 12 of 14 matches
The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 11W Willow (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
3 Warm Peach
$42
Golden Beige
$36
Drift 3.8
$39
2W1
$34
Light Ivory
$8
2W
$38
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 9L, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 11W Willow. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 9L.
4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2W2 Warm Linen, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 11W Willow. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2W2 Warm Linen.
3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation 9L
SephoraYour shade $50 at Sephora
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 2W2 Warm Linen
SephoraYour shade $50 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
