Tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
13 of 30 matches
Only showing matches with medium coverage, without talc.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $50 at Sephora
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45
Every store that sells this shade · prices as last checked
Sephora$55View at Sephora
Ulta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $50 at Sephora · product price; shade not separately priced
Rabanne Fresh Touch 24H Radiant Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$10.50 less (21%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No long-wear claim
Retailer shade note: dark neutral skin with peach undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at SephoraUlta Beautyfrom $39.50 · product priceView at Ulta BeautyUlta Beauty(product price)$34 less (68%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: Deep with neutral warm undertones
Medium confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraSephora$3 less (6%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: deep neutral
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly cooler undertoneNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly cooler undertone · Not marketed for sensitive skin
Retailer shade note: deep with cool rose undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephora$5 less (10%)Matches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: Deep with neutral golden undertones
Medium confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraUlta Beauty(product price)$38.01 less (76%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNo blurring effect claimedNot marketed for combination/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed · Not marketed for combination/sensitive skin · Contains drying alcohol
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at Walmart
Target$8.99View at Target
CVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at Walgreens
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)$12 less (24%)Matches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect
Differences: Olive rather than neutral undertoneMatte rather than natural finishNot marketed for sensitive skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Olive rather than neutral undertone · Matte rather than natural finish · Not marketed for sensitive skin
Retailer shade note: deep with warm neutral olive undertones
Medium confidence· Digital match
Kylie Cosmetics Natural Blur Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyMacy's$38View at Macy'sUlta Beauty(product price)$12 less (24%)Matches: Very close colourSame medium coverageBoth claim a blurring effect
Differences: Slightly cooler undertoneMatte rather than natural finishNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Not marketed for sensitive skin
Retailer shade note: deep with subtle rosy undertones
Medium confidence· Digital match
Kylie Cosmetics Natural Blur Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyMacy's$38View at Macy'sSephoraCosts $6 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Slightly deeperNo blurring effect claimedNot marketed for combination skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · No blurring effect claimed · Not marketed for combination skin
Retailer shade note: very deep with neutral warm undertones
Medium confidence· Digital match
ILIA True Skin Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$56View at SephoraUlta Beautyfrom $56 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Radiant rather than natural finishNo blurring effect claimedNo long-wear claim
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than natural finish · No blurring effect claimed · No long-wear claim · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: deep skin with neutral undertones
Medium confidence· Digital match
Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraThe closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 33N Palm (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Rich Cocoa
$8
N10
$16.99
5C
$38
Mocha
$36
WN 124 Sienna
$22
050 Café
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 5N2 Amber Honey, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 33N Palm. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 5N2 Amber Honey.
5 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.
Rabanne Fresh Touch 24H Radiant Foundation in 70N, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 33N Palm. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Rabanne Fresh Touch 24H Radiant Foundation in 70N.
4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 5N2 Amber Honey
SephoraYour shade $50 at Sephora
Rabanne Fresh Touch 24H Radiant Foundation 70N
Ulta BeautyYour shade $50 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
