True Skin Serum Foundation Molokai. SF2.5 dupes and alternatives ILIA
4.2 (2,657)·Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to ILIA True Skin Serum Foundation Molokai. SF2.5 (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2W1 Macadamia, against ILIA True Skin Serum Foundation in Molokai. SF2.5. Every attribute compared, with its share of the score.
ComparedYour shadeMolokai. SF2.5Closest shade match2W1 MacadamiaHow they compareScore
Shade match55% of overall97
Colour60%96#e5bb95#ebbd96Looks identicalColour difference 1.3 (0 is identical)
Depth15%97LightLightSameDepth difference: 1.6
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Overall match 87/100Shade match 97/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Fair 10 G, against ILIA True Skin Serum Foundation in Molokai. SF2.5. Every attribute compared, with its share of the score.
ComparedYour shadeMolokai. SF2.5Closest overall alternativeFair 10 GHow they compareScore
Shade match55% of overall96
Colour60%93#e5bb95#e9bd91Very close colourColour difference 1.7 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.2
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, sensitiveNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 93/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$8 less (14%)
