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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium (for neutral undertones) dupes and alternatives IT Cosmetics

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral1

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Only showing matches with buildable coverage, without silicones.

Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Very Fair 0.5N

The equivalent shade and the most similar concealer overall.

Your shade
IT Cosmetics
20.0 Medium (for neutral undertones)Change shade
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Full coverage
The match
bareMinerals
Very Fair 0.5N
Depth and undertone: Fair · Neutral
Finish and coverage: Luminous · Buildable coverage
Overall match
82out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
55
Wear (Wear & performance)
86
Skin (Skin suitability)
50
Shade match
96out of 100
Colour
94
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$31Ulta BeautyUlta Beauty
Costs $17 more

Your shade $14 at Sephora

Ulta BeautyView at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium (for neutral undertones) (Fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

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    130N

    Refy Skin Base Hydrating Gel Skin Tint, shade 130N

    • Looks identical
    • Fair · Neutral undertone

    $40

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  2. Givenchy Prisme Libre Glow Serum Blurring Foundation

    3N

    Givenchy Prisme Libre Glow Serum Blurring Foundation, shade 3N

    • Looks identical
    • Fair · Neutral undertone

    $63

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  3. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    1N

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 1N

    • Looks identical
    • Very fair · Neutral undertone

    $35

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  4. Revolution Beauty Superfix Blur Longwear Foundation

    F1N

    Revolution Beauty Superfix Blur Longwear Foundation, shade F1N

    • Very close colour
    • Fair · Neutral undertone

    $9.80

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  5. Kosas Revealer Skin-Improving Foundation SPF 25

    Very Light Neutral 100

    Kosas Revealer Skin-Improving Foundation SPF 25, shade Very Light Neutral 100

    • Very close colour
    • Fair · Neutral undertone

    $45

    SephoraView at Sephora
  6. Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint

    2

    Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint, shade 2

    • Very close colour
    • Fair · Neutral undertone

    $38

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Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Very Fair 0.5N, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 20.0 Medium (for neutral undertones). Every attribute compared, with its share of the score.

ComparedYour shade20.0 Medium (for neutral undertones)Closest matchVery Fair 0.5NScore
Shade match55% of overall96
Colour94#e8ccb7#e6c7b2Very close colourColour difference 1.6 (0 is identical)
Depth96FairFairSameDepth difference: 2.2
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared55
Finish34NaturalLuminousDifferentLuminous finish rather than natural
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 82/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Very Fair 0.5N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Buildable rather than full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Luminous finish instead of natural

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs unknown-based; silicone high vs none
View full match

Where to buy Very Fair 0.5N

Best price
$31Ulta BeautyUlta Beauty
Costs $17 more

Your shade $14 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.