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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium (for neutral undertones) dupes and alternatives IT Cosmetics

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan, applied. RemoveCruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, vegan, without talc or alcohol denat.

  • 17 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 110N

The equivalent shade and the most similar concealer overall.

Your shade
IT Cosmetics
20.0 Medium (for neutral undertones)Change shade
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Full coverage
The match
Rare Beauty
110N
Depth and undertone: Very fair · Neutral · neutral golden
Finish and coverage: Radiant · Medium coverage
Overall match
81out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
61
Wear (Wear & performance)
86
Skin (Skin suitability)
80
Shade match
88out of 100
Colour
89
Depth
89
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
Costs $10 more

Your shade $14 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Haus Labs

    Triclone Skin Tech Hydrating + De-puffing Concealer

    01 Fair Neutral
    Shade match 88
    $32SephoraSephoraCosts $18 more

    Matches: Same neutral undertoneSame natural finishClaims a blurring effect

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    74
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium (for neutral undertones) (Fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Refy Skin Base Hydrating Gel Skin Tint

    130N

    Refy Skin Base Hydrating Gel Skin Tint, shade 130N

    • Looks identical
    • Fair · Neutral undertone

    $40

    SephoraView at Sephora
  2. Givenchy Prisme Libre Glow Serum Blurring Foundation

    3N

    Givenchy Prisme Libre Glow Serum Blurring Foundation, shade 3N

    • Looks identical
    • Fair · Neutral undertone

    $63

    SephoraView at Sephora
  3. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    1N

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 1N

    • Looks identical
    • Very fair · Neutral undertone

    $35

    Ulta BeautyView at Ulta Beauty
  4. Revolution Beauty Superfix Blur Longwear Foundation

    F1N

    Revolution Beauty Superfix Blur Longwear Foundation, shade F1N

    • Very close colour
    • Fair · Neutral undertone

    $9.80

    Ulta BeautyView at Ulta Beauty
  5. Kosas Revealer Skin-Improving Foundation SPF 25

    Very Light Neutral 100

    Kosas Revealer Skin-Improving Foundation SPF 25, shade Very Light Neutral 100

    • Very close colour
    • Fair · Neutral undertone

    $45

    SephoraView at Sephora
  6. Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint

    2

    Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint, shade 2

    • Very close colour
    • Fair · Neutral undertone

    $38

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty Liquid Touch Brightening Concealer in 110N, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 20.0 Medium (for neutral undertones). Every attribute compared, with its share of the score.

ComparedYour shade20.0 Medium (for neutral undertones)Closest match110NScore
Shade match55% of overall88
Colour89#e8ccb7#f4d5bfVery close colourColour difference 2.4 (0 is identical)
Depth89FairVery fairCloseDepth difference: 4.9
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone85NeutralNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall80
Skin type80Normal, dry, combination, oily, sensitiveOily, dry, combination, normalBoth marketed for normal/​dry/​combination/​oily skin
Overall match 81/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 110N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Runs slightly lighter
  • Radiant finish instead of natural
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy 110N

Best price
$24SephoraSephora
Costs $10 more

Your shade $14 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.