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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium dupes and alternatives IT Cosmetics

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol5Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches made for oily skin, with full coverage.

  • 2 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer Honey 1.7 Beige

The equivalent shade and the most similar concealer overall.

Your shade
IT Cosmetics
20.0 MediumChange shade
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Full coverage
The match
Huda Beauty
Honey 1.7 Beige
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Full coverage
Overall match
83out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
64
Wear (Wear & performance)
83
Skin (Skin suitability)
60
Shade match
95out of 100
Colour
92
Depth
93
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$31SephoraSephora
Costs $1 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Estée Lauder

    Double Wear Stay-in-Place 24-Hour Concealer

    2N
    Shade match 87
    $38SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame natural finishSame full coverage

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light medium with neutral undertones

    High confidence· Digital match

    View match
  2. #3 · Estée Lauder

    Double Wear Stay-in-Place 24-Hour Concealer

    3C
    Shade match 87
    $38SephoraSephoraCosts $8 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium with cool rosy undertones

    Medium confidence· Digital match

    View match
  3. #4 · Tarte

    Shape Tape Full Coverage Matte Concealer

    29N light-medium
    Shade match 86
    $32SephoraSephoraCosts $2 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Slightly cooler undertoneMatte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light to medium skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  4. #5 · MAC Cosmetics

    Studio Fix 36HR Smooth Angles Hydrating Concealer

    N12
    Shade match 88
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Slightly lighterMatte rather than natural finishNot marketed for sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    80

    Close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Not marketed for sensitive skin

    Retailer shade note: neutral beige with neutral undertones

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 20.0 Medium (Light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    125

    Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation, shade 125

    • Looks identical
    • Light · Neutral undertone

    $44

    SephoraView at Sephora
  2. Ulta Beauty Collection Moisturizing Complexion Stick

    Light Neutral

    Ulta Beauty Collection Moisturizing Complexion Stick, shade Light Neutral

    • Looks identical
    • Light · Neutral undertone

    $16

    Ulta BeautyView at Ulta Beauty
  3. Givenchy Prisme Libre Glow Serum Blurring Foundation

    4N

    Givenchy Prisme Libre Glow Serum Blurring Foundation, shade 4N

    • Looks identical
    • Light · Neutral undertone

    $63

    SephoraView at Sephora
  4. MAC Cosmetics Studio Radiance Serum Powered Foundation

    N18

    MAC Cosmetics Studio Radiance Serum Powered Foundation, shade N18

    • Looks identical
    • Light · Neutral undertone

    $46

    Ulta BeautyView at Ulta Beauty
  5. PÜR 4-in-1 Tinted Moisturizer SPF 20

    Fair Ivory LN2

    PÜR 4-in-1 Tinted Moisturizer SPF 20, shade Fair Ivory LN2

    • Looks identical
    • Light · Neutral undertone

    $38

    Ulta BeautyView at Ulta Beauty
  6. Well People Skinforia Serum Foundation

    16 Light Neutral

    Well People Skinforia Serum Foundation, shade 16 Light Neutral

    • Close depth, colour not measured
    • Light · Neutral undertone

    $30

    TargetView at Target

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Honey 1.7 Beige, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 20.0 Medium. Every attribute compared, with its share of the score.

ComparedYour shade20.0 MediumClosest matchHoney 1.7 BeigeScore
Shade match55% of overall95
Colour92#dbb79d#e2bea2Very close colourColour difference 1.9 (0 is identical)
Depth93LightLightSameDepth difference: 3.5
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared83
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 83/100Shade match 95/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer in Honey 1.7 Beige.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim not settling into lines

Different

  • Matte finish instead of natural
  • Not marketed for combination/sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy Honey 1.7 Beige

Best price
$31SephoraSephora
Costs $1 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.