Beautler.Your beauty butler

Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 21.0 Medium Tan dupes and alternatives IT Cosmetics

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol4Vegan, applied. RemoveCruelty-free1Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

4 of 30

Only showing matches with medium coverage, vegan, without talc.

  • 18 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 380W

The equivalent shade and the most similar concealer overall.

Your shade
IT Cosmetics
21.0 Medium TanChange shade
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Full coverage
The match
Rare Beauty
380W
Depth and undertone: Medium · Warm · golden
Finish and coverage: Radiant · Medium coverage
Overall match
82out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
61
Wear (Wear & performance)
86
Skin (Skin suitability)
80
Shade match
91out of 100
Colour
86
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Rare Beauty

    Liquid Touch Brightening Concealer

    310W
    Shade match 88
    $24SephoraSephora$6 less (20%)

    Matches: Same warm undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    61
    Wear & performance
    86
    Skin suitability
    80

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Radiant rather than natural finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: medium with warm peach undertones

    Medium confidence· Digital match

    View match
  2. #3 · Rare Beauty

    Liquid Touch Brightening Concealer

    360W
    Shade match 87
    $24SephoraSephora$6 less (20%)

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Olive rather than warm undertoneRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    86
    Skin suitability
    80

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · Radiant rather than natural finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: medium tan with warm olive undertones

    Medium confidence· Digital match

    View match
  3. #4 · Haus Labs

    Triclone Skin Tech Hydrating + De-puffing Concealer

    14 Light Peach
    Shade match 87
    $32SephoraSephoraCosts $2 more

    Matches: Same warm undertoneSame natural finishClaims a blurring effect

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    74
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: light with peach undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 21.0 Medium Tan (Medium light · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    30 Light Medium

    Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation, shade 30 Light Medium

    • Looks identical
    • Medium light · Warm · peach undertone

    $56

    Ulta BeautyView at Ulta Beauty
  2. Live Tinted HUESTICK Complexion Stick

    11 Medium

    Live Tinted HUESTICK Complexion Stick, shade 11 Medium

    • Looks identical
    • Medium light · Warm undertone

    $42

    Ulta BeautyView at Ulta Beauty
  3. Well People Supernatural Complexion Stick

    18 Light Warm

    Well People Supernatural Complexion Stick, shade 18 Light Warm

    • Looks identical
    • Medium light · Warm undertone

    $18.20

    Ulta BeautyView at Ulta Beauty
  4. Ulta Beauty Collection Moisturizing Complexion Stick

    Light To Medium Warm

    Ulta Beauty Collection Moisturizing Complexion Stick, shade Light To Medium Warm

    • Looks identical
    • Medium light · Warm undertone

    $16

    Ulta BeautyView at Ulta Beauty
  5. Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation

    Y7

    Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade Y7

    • Looks identical
    • Medium light · Warm · yellow undertone

    $52

    SephoraView at Sephora
  6. KimChi Chic Beauty A Really Good Foundation

    110L

    KimChi Chic Beauty A Really Good Foundation, shade 110L

    • Looks identical
    • Medium · Warm undertone

    $29

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty Liquid Touch Brightening Concealer in 380W, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 21.0 Medium Tan. Every attribute compared, with its share of the score.

ComparedYour shade21.0 Medium TanClosest match380WScore
Shade match55% of overall91
Colour86#cf9d75#d09866Very close colourColour difference 2.9 (0 is identical)
Depth97Medium lightMediumCloseDepth difference: 1.9
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall80
Skin type80Normal, dry, combination, oily, sensitiveOily, dry, combination, normalBoth marketed for normal/​dry/​combination/​oily skin
Overall match 82/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 380W.

Same or better

  • $6 less
  • Very close colour
  • Same warm undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Radiant finish instead of natural
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy 380W

Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.