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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber dupes and alternatives IT Cosmetics

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol4Vegan2Cruelty-free2Oil-free0With SPF0Mineral0

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Only showing matches with full coverage, with a matte finish, in liquid form.

  • 1 match has no formulation listed and is not shown.

Closest shade matchClosest overall alternative: e.l.f. Cosmetics 16HR Camo Concealer Medium Neutral

The equivalent shade and the most similar concealer overall.

Your shade
IT Cosmetics
23.5 Medium AmberChange shade
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Full coverage
The match
e.l.f. Cosmetics
Medium Neutral
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Full coverage
Overall match
86out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
76
Wear (Wear & performance)
72
Skin (Skin suitability)
60
Shade match
97out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Shape Tape Full Coverage Matte Concealer

    42S tan sand
    Shade match 89
    $32SephoraSephoraCosts $2 more

    Matches: Same warm undertoneSame full coverageClaims a blurring effect

    Differences: Matte rather than natural finishNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  2. #3 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    2Y36
    Shade match 95
    $35SephoraSephoraCosts $5 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural finishDoes not claim not settling into linesNot marketed for dry/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: for medium to tan skin with golden undertones

    Medium confidence· Digital match

    View match
  3. #4 · MAC Cosmetics

    Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC37
    Shade match 90
    $30SephoraSephoraSame price

    Matches: Very close colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Matte rather than natural finishNot marketed for sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    65
    Skin suitability
    80

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for sensitive skin

    Retailer shade note: medium with neutral golden undertones

    Medium confidence· Digital match

    View match
  4. #5 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    8.5 Medium-Tan
    Shade match 89
    $36SephoraSephoraCosts $6 more

    Matches: Same warm undertoneSame full coverageClaims a blurring effect

    Differences: Slightly lighterMatte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: Medium with Warm Undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber (Medium light · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    360 Versatile Honey III (W)

    Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation, shade 360 Versatile Honey III (W)

    • Looks identical
    • Medium light · Warm undertone

    $53

    Ulta BeautyView at Ulta Beauty
  2. Milani Conceal + Perfect 2-in-1 Foundation

    Natural Beige

    Milani Conceal + Perfect 2-in-1 Foundation, shade Natural Beige

    • Looks identical
    • Medium light · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint

    9

    Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint, shade 9

    • Looks identical
    • Medium light · Warm undertone

    $41

    Ulta BeautyView at Ulta Beauty
  4. Unleashia Satin Wear Healthy-Green Cushion Foundation

    23W Bisque

    Unleashia Satin Wear Healthy-Green Cushion Foundation, shade 23W Bisque

    • Looks identical
    • Medium light · Warm · yellow undertone

    $24

    Ulta BeautyView at Ulta Beauty
  5. Armani Beauty Luminous Silk Foundation

    4.1

    Armani Beauty Luminous Silk Foundation, shade 4.1

    • Looks identical
    • Medium light · Warm · golden undertone

    $69

    SephoraView at Sephora
  6. NARS Light Reflecting Foundation

    Barcelona

    NARS Light Reflecting Foundation, shade Barcelona

    • Looks identical
    • Medium light · Warm · peach undertone

    $55

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

e.l.f. Cosmetics 16HR Camo Concealer in Medium Neutral, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber. Every attribute compared, with its share of the score.

ComparedYour shade23.5 Medium AmberClosest matchMedium NeutralScore
Shade match55% of overall97
Colour95#d6a476#d6a071Looks identicalColour difference 1.4 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.5
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveOily, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics 16HR Camo Concealer in Medium Neutral.

Same or better

  • $22 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy Medium Neutral

Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.