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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 25.5 Medium Bronze dupes and alternatives IT Cosmetics

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, with a natural finish, without talc.

Closest shade match: Dior Forever Skin Correct Full-Coverage Concealer 3CR Cool Rosy

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
96
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $12 more

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Light Beige

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
89out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
60
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $39SephoraSephoraCosts $9 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Light, Cool Rosy

    Medium confidence· Digital match

    View match
  2. Shade match 78
    $36SephoraSephoraCosts $6 more

    Matches: Same natural finishSame full coverageBoth claim long-wearing

    Differences: Slightly deeperNeutral rather than cool undertoneNot marketed for oily/sensitive skin

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Not marketed for oily/sensitive skin

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 92
    $38SephoraSephoraCosts $8 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium with cool peachy undertones

    Medium confidence· Digital match

    View match
  4. Shade match 90
    $39SephoraSephoraCosts $9 more

    Matches: Same cool undertoneSame natural finishSame full coverage

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Fair, Cool Pink

    Medium confidence· Digital match

    View match
  5. Shade match 91
    $38SephoraSephoraCosts $8 more

    Matches: Same cool undertoneSame natural finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for combination/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium with cool rosy undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $42SephoraSephoraCosts $12 more

    Matches: Same cool undertoneSame natural finishSame full coverage

    Differences: Slightly deeperDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with cool rosy undertones

    Medium confidence· Digital match

    View match
  7. Shade match 74
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Slightly lighterSlightly warmer undertoneNot marketed for oily/sensitive skin

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Not marketed for oily/sensitive skin

    Retailer shade note: light with golden undertones

    Medium confidence· Digital match

    View match
  8. Shade match 86
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Neutral rather than cool undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 25.5 Medium Bronze (Light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. NARS Light Reflecting Foundation

    Porto

    NARS Light Reflecting Foundation, shade Porto

    • Looks identical
    • Light medium · Cool · rosy undertone

    $55

  2. bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Fair 15 Cool

    bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation, shade Fair 15 Cool

    • Looks identical
    • Light · Cool · pink undertone

    $42

  3. Sephora Collection Best Skin Ever Liquid Foundation

    18P

    Sephora Collection Best Skin Ever Liquid Foundation, shade 18P

    • Looks identical
    • Light · Cool · pink undertone

    $24

  4. Revolution Beauty Superfix Blur Longwear Foundation

    F4C

    Revolution Beauty Superfix Blur Longwear Foundation, shade F4C

    • Looks identical
    • Light medium · Cool · pink undertone

    $14

  5. Laura Mercier Real Flawless Feather Matte Powder Foundation

    2C Madeleine

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 2C Madeleine

    • Close depth, colour not measured
    • Light · Cool undertone

    $54

  6. bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Light 26 Cool

    bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20, shade Light 26 Cool

    • Looks identical
    • Light medium · Cool undertone

    $45

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Dior Forever Skin Correct Full-Coverage Concealer in 3CR Cool Rosy, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.5 Medium Bronze. Every attribute compared, with its share of the score.

ComparedYour shade25.5 Medium BronzeClosest shade match3CR Cool RosyScore
Shade match55% of overall98
Colour96#e8b391#e5b495Looks identicalColour difference 1.1 (0 is identical)
Depth100LightLightSameDepth difference: 0.0
Retailer descriptionNot statedLight mediumNo depth word in one descriptionNot compared
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared53
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall20
Skin type20Normal, dry, combination, oily, sensitiveNormalBoth marketed for normal skin
Overall match 88/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Correct Full-Coverage Concealer in 3CR Cool Rosy.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same natural finish
  • Same full coverage
  • Claims transfer resistance

Different

  • Does not claim not settling into lines
  • Not marketed for dry/combination/oily/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconemoderate silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Light Beige, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.5 Medium Bronze. Every attribute compared, with its share of the score.

ComparedYour shade25.5 Medium BronzeClosest overall alternativeLight BeigeScore
Shade match55% of overall87
Colour93#e8b391#e1b393Very close colourColour difference 1.8 (0 is identical)
Depth98LightLight mediumCloseDepth difference: 1.0
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 89/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Light Beige.

Same or better

  • Very close colour
  • Same natural finish
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Neutral rather than cool undertone
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Dior Forever Skin Correct Full-Coverage Concealer 3CR Cool Rosy

Match price
$42Ulta BeautyUlta Beauty
Costs $12 more

Your shade $30 at Sephora · product price; shade not separately priced

Closest overall alternative

Too Faced Born This Way Super Coverage Multi-Use Concealer Light Beige

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.