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Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 34.5 Rich Golden dupes and alternatives IT Cosmetics

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal2
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free9No drying alcohol11Vegan6Cruelty-free8Oil-free0With SPF0Mineral2

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11 of 30

Only showing matches without talc or silicones.

Closest shade match: Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 8.75

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
34.5 Rich GoldenChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Full coverage
The match
Armani Beauty
8.75
Depth and undertone: Medium tan · Warm · golden
Finish and coverage: Radiant · Medium coverage
Shade match
96out of 100
Colour
94
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $12 more

Your shade $30 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Milk Makeup Future Fluid Longwear Hydrating Concealer 15NW

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
34.5 Rich GoldenChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Full coverage
The match
Milk Makeup
15NW
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Buildable coverage
Overall match
86out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
79
Wear (Wear & performance)
86
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Same price

Your shade $30 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    18W
    Shade match 85
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same warm undertoneSame natural finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: tan with warm warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · Dior

    Forever Skin Correct Full-Coverage Concealer

    4.5 Neutral
    Shade match 86
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Neutral rather than warm undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Deep 1
    Shade match 88
    $22SephoraSephora$8 less (27%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  4. #6 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    17W
    Shade match 82
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same warm undertoneSame natural finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium tan with warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3
    Shade match 87
    $22SephoraSephora$8 less (27%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    67
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Sand
    Shade match 91
    $12Ulta BeautyUlta Beauty(product price)$18 less (60%)

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Medium rather than full coverageNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    72
    Wear & performance
    59
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  7. #9 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    16O
    Shade match 78
    $30Ulta BeautyUlta BeautySame price

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Olive rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    78
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · Buildable rather than full coverage

    Retailer shade note: medium tan with olive undertones

    Medium confidence· Digital match

    View match
  8. #10 · Dior

    Forever Skin Correct Full-Coverage Concealer

    4 Warm
    Shade match 80
    $42SephoraSephoraCosts $12 more

    Matches: Same warm undertoneSame natural finishSame full coverage

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm undertones

    Medium confidence· Digital match

    View match
  9. #11 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    20O
    Shade match 77
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Olive rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · Buildable rather than full coverage

    Retailer shade note: tan with olive undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 34.5 Rich Golden (Medium tan · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Neutral Tan 21

    bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15, shade Neutral Tan 21

    • Looks identical
    • Medium tan · Warm · golden undertone

    $39.50

    SephoraView at Sephora
  2. Hourglass Veil Hydrating Skin Tint Foundation

    11

    Hourglass Veil Hydrating Skin Tint Foundation, shade 11

    • Looks identical
    • Medium tan · Warm undertone

    $49

    SephoraView at Sephora
  3. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BD101

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD101

    • Looks identical
    • Medium tan · Warm · golden undertone

    $69

    Ulta BeautyView at Ulta Beauty
  4. PÜR 4-in-1 Pressed Mineral Makeup SPF 15

    Tan TN6

    PÜR 4-in-1 Pressed Mineral Makeup SPF 15, shade Tan TN6

    • Looks identical
    • Medium tan · Warm · golden undertone

    $34

    Ulta BeautyView at Ulta Beauty
  5. Smashbox Always On Skin-Balancing Foundation

    T10W

    Smashbox Always On Skin-Balancing Foundation, shade T10W

    • Looks identical
    • Medium tan · Warm undertone

    $45

    Ulta BeautyView at Ulta Beauty
  6. Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear

    BD101

    Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear, shade BD101

    • Looks identical
    • Medium tan · Warm · golden undertone

    $69

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 8.75, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 34.5 Rich Golden. Every attribute compared, with its share of the score.

ComparedYour shade34.5 Rich GoldenClosest shade match8.75Score
Shade match55% of overall96
Colour94#bb875f#c08862Very close colourColour difference 1.6 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.2
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 78/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 8.75.

Same or better

  • Very close colour
  • Same warm undertone
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims a lightweight feel

Different

  • Radiant finish instead of natural
  • Medium rather than full coverage
  • Does not claim not settling into lines

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconelow silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs unknown-based; silicone high vs low
View full match

Why the closest overall alternative works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 15NW, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 34.5 Rich Golden. Every attribute compared, with its share of the score.

ComparedYour shade34.5 Rich GoldenClosest overall alternative15NWScore
Shade match55% of overall92
Colour94#bb875f#c08659Very close colourColour difference 1.7 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 86/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 15NW.

Same or better

  • Very close colour
  • Similar undertone (neutral vs warm)
  • Same natural finish
  • Buildable rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs none
View full match

Where to buy

Closest shade match

Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 8.75

Best price
$42SephoraSephora
Costs $12 more

Your shade $30 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Milk Makeup Future Fluid Longwear Hydrating Concealer 15NW

Match price
$30Ulta BeautyUlta Beauty
Same price

Your shade $30 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.