Beautler.Your beauty butler

Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 34.5 Rich Golden dupes and alternatives IT Cosmetics

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, in liquid form.

  • 3 matches have no formulation listed and are not shown.

Closest shade match: e.l.f. Cosmetics 16HR Camo Concealer Deep Chestnut

The equivalent shade: scored on colour, depth and undertone only.

Shade match
91out of 100
Colour
86
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Honey

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
87out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
60
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 83
    $36SephoraSephoraCosts $6 more

    Matches: Same warm undertoneSame natural finishSame full coverage

    Differences: Slightly lighterNot marketed for oily/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Not marketed for oily/sensitive skin

    Retailer shade note: tan with golden undertones

    Medium confidence· Digital match

    View match
  2. #4 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Rich Chocolate
    Shade match 80
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Same warm undertoneSame full coverageBoth claim long-wearing

    Differences: Satin rather than natural finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    60

    Slight colour difference · Satin · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Satin rather than natural finish · Not marketed for oily/sensitive skin

    Retailer shade note: rich with warm undertones

    Medium confidence· Digital match

    View match
  3. Shade match 86
    $42SephoraSephoraCosts $12 more

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Neutral rather than warm undertoneDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 85
    $39SephoraSephoraCosts $9 more

    Matches: Same warm undertoneSame natural finishSame full coverage

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Retailer shade note: Medium Deep, Warm Golden

    Medium confidence· Digital match

    View match
  5. #7 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    11 Tan
    Shade match 87
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than natural finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Not marketed for combination/sensitive skin

    Retailer shade note: Tan with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 80
    $42SephoraSephoraCosts $12 more

    Matches: Same warm undertoneSame natural finishSame full coverage

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry/combination/oily/sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    53
    Skin suitability
    20

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry/combination/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 34.5 Rich Golden (Medium tan · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Neutral Tan 21

    bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15, shade Neutral Tan 21

    • Looks identical
    • Medium tan · Warm · golden undertone

    $39.50

  2. Hourglass Veil Hydrating Skin Tint Foundation

    11

    Hourglass Veil Hydrating Skin Tint Foundation, shade 11

    • Looks identical
    • Medium tan · Warm undertone

    $49

  3. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BD101

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD101

    • Looks identical
    • Medium tan · Warm · golden undertone

    $69

  4. PÜR 4-in-1 Pressed Mineral Makeup SPF 15

    Tan TN6

    PÜR 4-in-1 Pressed Mineral Makeup SPF 15, shade Tan TN6

    • Looks identical
    • Medium tan · Warm · golden undertone

    $34

  5. Smashbox Always On Skin-Balancing Foundation

    T10W

    Smashbox Always On Skin-Balancing Foundation, shade T10W

    • Looks identical
    • Medium tan · Warm undertone

    $45

  6. Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear

    BD101

    Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear, shade BD101

    • Looks identical
    • Medium tan · Warm · golden undertone

    $69

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

e.l.f. Cosmetics 16HR Camo Concealer in Deep Chestnut, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 34.5 Rich Golden. Every attribute compared, with its share of the score.

ComparedYour shade34.5 Rich GoldenClosest shade matchDeep ChestnutScore
Shade match55% of overall91
Colour86#bb875f#b58658Very close colourColour difference 2.8 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.5
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveOily, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 83/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics 16HR Camo Concealer in Deep Chestnut.

Same or better

  • $22 less
  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Why the closest overall alternative works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Honey, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 34.5 Rich Golden. Every attribute compared, with its share of the score.

ComparedYour shade34.5 Rich GoldenClosest overall alternativeHoneyScore
Shade match55% of overall83
Colour88#bb875f#b58464Very close colourColour difference 2.6 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 1.9
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Undertone65WarmNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combination, oily, sensitiveNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 87/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Honey.

Same or better

  • Very close colour
  • Same natural finish
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Neutral rather than warm undertone
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy

Closest shade match

e.l.f. Cosmetics 16HR Camo Concealer Deep Chestnut

Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Too Faced Born This Way Super Coverage Multi-Use Concealer Honey

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.