Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 40.0 Deep Tan dupes and alternatives IT Cosmetics
4.2 (7,617)·Medium tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Slightly lighter· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
74
Wear & performance
68
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin
Retailer shade note: light medium with peach undertones
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Slightly lighter· Medium rather than full coverage· Does not claim not settling into lines
Score details
Shade match
84
Finish & visual result
74
Wear & performance
68
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination/sensitive skin
The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 40.0 Deep Tan (Medium tan · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Rare Beauty Liquid Touch Brightening Concealer in 410N, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 40.0 Deep Tan. Every attribute compared, with its share of the score.
ComparedYour shade40.0 Deep TanClosest match410NHow they compareScore
Shade match55% of overall90
Colour60%91#bf8c6a#bc8760Very close colourColour difference 2.1 (0 is identical)
Overall match 82/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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