Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 40.0 Deep Tan dupes and alternatives IT Cosmetics
Medium tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Medium1
- Full0
- Buildable0
Finish
- Matte1
- Natural0
- Satin0
- Radiant0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, in cream form, without talc.
- 1 match has no formulation listed and is not shown.
Closest shade matchClosest overall alternative: NARS Soft Matte Complete Concealer Caramel
The equivalent shade and the most similar concealer overall.

40.0 Deep TanChange shade
- 10.5 Light
- 11.0 Light Nude
- 11.5 Light Beige
- 13.0 Light Natural
- 14.0 Light Tan
- 14.5 Light Buff
- 20.0 Medium
- 21.0 Medium Tan
- 21.5 Medium Nude
- 23.5 Medium Amber
- 24.0 Medium Beige
- 25.0 Medium Natural
- 25.5 Medium Bronze
- 30.5 Tan
- 32 Tan Bronze
- 32.0 Tan Bronze
- 33.5 Tan Natural
- 34.5 Rich Golden
- 35.0 Rich Amber
- 35.5 Rich
- 40.0 Deep Tancurrent shade
- 40.5 Deep
- 43.0 Deep Honey
- 44.0 Deep Natural
- 45.5 Deep Ebony
- 13.0 Light Natural (for neutral undertones)
- 20.0 Medium (for neutral undertones)

- Overall match
- 78out of 100
- Shade (Shade match)
- 85
- Finish (Finish & visual result)
- 62
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 60
- Shade match
- 85out of 100
- Colour
- 77
- Depth
- 96
- Undertone
- 100
Your shade $30 at Sephora
Where to buy Caramel
NARS Soft Matte Complete Concealer
Every store that sells this shade · prices as last checked
Looking for a foundation in your shade?
The closest shade to IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 40.0 Deep Tan (Medium tan · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Closest foundations

Maple 6.5W
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick, shade Maple 6.5W
- Very close colour
- Medium tan · Warm undertone
$36

27W Yew
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick, shade 27W Yew
- Very close colour
- Medium tan · Warm undertone
$50

15.5W Mahogany
Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick, shade 15.5W Mahogany
- Very close colour
- Medium tan · Warm undertone
$60
Oak 5.25N
Ogee Complexion Perfecting Serum Foundation, shade Oak 5.25N
- Very close colour
- Medium tan · Warm · golden undertone
$49
13
LORAC PRO Soft Focus Longwear Foundation, shade 13
- Very close colour
- Medium · Warm · peach undertone
$38
NC50
MAC Cosmetics Studio Fix Powder Plus Foundation, shade NC50
- Very close colour
- Medium tan · Warm · golden undertone
$39
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
NARS Soft Matte Complete Concealer in Caramel, against IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 40.0 Deep Tan. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NARS Soft Matte Complete Concealer in Caramel.
Same or better
- Same warm undertone
- Medium rather than full coverage
- Claims a blurring effect
- Both claim not settling into lines
Different
- Small colour difference on the swatch
- Matte finish instead of natural
- Not marketed for dry/sensitive skin
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Where to buy Caramel
Your shade $30 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.