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CC+ Cream Illumination SPF 50+ Medium Tan dupes and alternatives IT Cosmetics

Fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for combination skin, with full coverage.

  • 1 match has no coverage listed and is not shown.
  • 2 matches have no skin type listed and are not shown.

Closest shade match: Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation 6L

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
Medium TanChange shade
Depth and undertone: Fair · Warm · golden
Finish and coverage: Radiant · Full coverage
The match
Lawless
6L
Depth and undertone: Fair · Warm
Finish and coverage: Natural · Full coverage
Shade match
96out of 100
Colour
95
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$47SephoraSephora
Costs $8 more

Your shade $39 at Sephora

Closest overall alternative: IT Cosmetics CC+ Airbrush Perfecting Powder Foundation Medium Tan

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
Medium TanChange shade
Depth and undertone: Fair · Warm · golden
Finish and coverage: Radiant · Full coverage
The match
IT Cosmetics
Medium Tan
Depth and undertone: Fair · Warm
Finish and coverage: Natural · Full coverage
Overall match
80out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
70
Wear (Wear & performance)
40
Skin (Skin suitability)
76
Best price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Hourglass

    Vanish Seamless Finish Foundation Stick

    12 Warm Honey
    Shade match 88
    $49SephoraSephoraCosts $10 more

    Matches: Very close colourSame full coverageClaims 12-hour wear

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: medium, neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $42Ulta BeautyUlta BeautyCosts $3 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Natural rather than radiant finishNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · No SPF

    Retailer shade note: light medium

    Medium confidence· Digital match

    View match
  3. Shade match 93
    $47SephoraSephoraCosts $8 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Slightly deeperNatural rather than radiant finishNot marketed for normal/dry skin

    Score details
    Shade match
    93
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · Not marketed for normal/dry skin · Contains drying alcohol · No SPF

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Illumination SPF 50+ Medium Tan (Fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    300

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 300

    • Very close colour
    • Fair · Warm undertone

    $30

  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Peach

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Peach

    • Very close colour
    • Light · Warm · peach undertone

    $8

  3. NARS Radiant Creamy Concealer

    Marron Glacé

    NARS Radiant Creamy Concealer, shade Marron Glacé

    • Very close colour
    • Fair · Warm · peach undertone

    $36

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Golden Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Golden Beige

    • Very close colour
    • Light · Warm · golden undertone

    $36

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2W

    • Very close colour
    • Light · Warm undertone

    $38

  6. L'Oréal Paris True Match Radiant Serum Concealer

    C4

    L'Oréal Paris True Match Radiant Serum Concealer, shade C4

    • Very close colour
    • Fair · Warm undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 6L, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Medium Tan. Every attribute compared, with its share of the score.

ComparedYour shadeMedium TanClosest shade match6LScore
Shade match55% of overall96
Colour95#f7c29f#fdc8a6Looks identicalColour difference 1.5 (0 is identical)
Depth95FairFairSameDepth difference: 3.1
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0Normal, dryCombination, oily, sensitiveMarketed for different skin types
Overall match 75/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 6L.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • Not marketed for normal/dry skin
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 50Not listed
OverlapSilicone-based vs oil-based; silicone high vs high

Why the closest overall alternative works

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Medium Tan, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Medium Tan. Every attribute compared, with its share of the score.

ComparedYour shadeMedium TanClosest overall alternativeMedium TanScore
Shade match55% of overall95
Colour92#f7c29f#f3c39dVery close colourColour difference 2.0 (0 is identical)
Depth100FairFairSameDepth difference: 0.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 80/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Medium Tan.

Same or better

  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapSilicone-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation 6L

Best price
$47SephoraSephora
Costs $8 more

Your shade $39 at Sephora

Closest overall alternative

IT Cosmetics CC+ Airbrush Perfecting Powder Foundation Medium Tan

Best price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.