CC+ Cream Illumination SPF 50+ Neutral Medium dupes and alternatives IT Cosmetics
Fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Light0
- Light to medium0
- Medium1
- Full2
- Buildable2
Finish
- Matte0
- Natural1
- Radiant0
Formulation
- Liquid0
- Stick0
- Cushion0
- Serum0
- Gel0
Preferences
SortSort byOverall match
1 of 31 matches
Only showing matches made for dry skin, with medium coverage, without silicones.
- 1 match has no skin type listed and is not shown.
Closest shade matchClosest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Fair Light 5 Neutral
The equivalent shade and the most similar foundation overall.

Neutral MediumChange shade
- Medium
- Rich Honey
- Neutral Mediumcurrent shade
- Fair Light
- Light Medium
- Deep
- Rich
- Neutral Tan
- Tan
- Medium Tan
- Light
- Fair
- Overall match
- 77out of 100
- Shade (Shade match)
- 96
- Finish (Finish & visual result)
- 58
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 76
- Shade match
- 96out of 100
- Colour
- 95
- Depth
- 95
- Undertone
- 100
Your shade $39 at Sephora · product price; shade not separately priced
Where to buy Fair Light 5 Neutral
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to IT Cosmetics CC+ Cream Illumination SPF 50+ Neutral Medium (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Birch 1
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Birch 1
- Very close colour
- Fair · Neutral undertone
$39
2 Fair
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 2 Fair
- Very close colour
- Fair · Neutral undertone
$36
1N Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 1N Neutral
- Very close colour
- Fair · Neutral undertone
$42
Very Fair 0.5N
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Very Fair 0.5N
- Very close colour
- Fair · Neutral undertone
$31
Tiramisu

11.0 Light Nude
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 11.0 Light Nude
- Very close colour
- Fair · Neutral undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Fair Light 5 Neutral, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Neutral Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Fair Light 5 Neutral.
Same or better
- Near-identical swatch colour
- Same neutral undertone
- Medium rather than full coverage
- Claims a skin-like finish
- Claims a blurring effect
- Claims 16-hour wear
- Claims not settling into lines
- Claims a lightweight feel
- No fragrance listed
Different
- Natural finish instead of radiant
- No SPF
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy Fair Light 5 Neutral
Your shade $39 at Sephora · product price; shade not separately priced
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.