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CC+ Cream Natural Matte Foundation Deep Honey dupes and alternatives IT Cosmetics

Deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches in liquid form, without silicones.

  • 7 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Glossier Stretch Fluid Foundation for Buildable Coverage Deep 3

The equivalent shade and the most similar foundation overall.

The match
Glossier
Deep 3
Depth and undertone: Deep · Warm · peach
Finish and coverage: Natural · Medium coverage
Overall match
71out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
52
Wear (Wear & performance)
40
Skin (Skin suitability)
0
Shade match
94out of 100
Colour
91
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$34SephoraSephora
$5 less (13%)

Your shade $39 at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $34SephoraSephora$5 less (13%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    52
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for combination/oily skin · No SPF

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Deep Honey (Deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Very close colour
    • Deep

    $14.99

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4Y73

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4Y73

    • Close colour
    • Deep · Warm · golden undertone

    $35

  3. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Close colour
    • Deep · Warm undertone

    $16.99

  4. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Close colour
    • Deep · Warm · golden undertone

    $24

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW50

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW50

    • Close colour
    • Deep · Neutral · neutral golden undertone

    $30

  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Hazelnut 8.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Hazelnut 8.1 Neutral

    • Close colour
    • Deep · Neutral undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Glossier Stretch Fluid Foundation for Buildable Coverage in Deep 3, against IT Cosmetics CC+ Cream Natural Matte Foundation in Deep Honey. Every attribute compared, with its share of the score.

ComparedYour shadeDeep HoneyClosest matchDeep 3Score
Shade match55% of overall94
Colour91#804d22#7e512cVery close colourColour difference 2.2 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0Combination, oilySensitiveMarketed for different skin types
Overall match 71/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Fluid Foundation for Buildable Coverage in Deep 3.

Same or better

  • $5 less
  • Very close colour
  • Same warm undertone
  • Claims a skin-like finish
  • Claims 12-hour wear
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • No blurring effect claimed
  • Not marketed for combination/oily skin
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy Deep 3

Best price
$34SephoraSephora
$5 less (13%)

Your shade $39 at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.