CC+ Cream Natural Matte Foundation Light Cool dupes and alternatives IT Cosmetics
Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
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1 of 30 matches
Only showing matches with medium coverage, with a natural finish.
Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 2C1 Ecru
The equivalent shade and the most similar foundation overall.
Light CoolChange shade
- Fair Porcelain
- Fair Ivory
- Fair Warm
- Fair Beige
- Fr Porcelain
- Fair
- Fair Light
- Light
- Light Neutral
- Light Coolcurrent shade
- Light Medium
- Light Medium Warm
- Medium
- Neutral Medium
- Medium Cool
- Neut Medium
- Medium Tan
- Neutral Tan
- Tan Cool
- Tan Warm
- Tan
- Tan Rich
- Rich
- Rich Honey
- Rich Cool
- Neutral Rich
- Deep
- Deep Honey
- Deep Bronze
- Neutral Deep
- Deep Mocha
- Deep Cool

- Overall match
- 78out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 66
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 76
- Shade match
- 95out of 100
- Colour
- 91
- Depth
- 100
- Undertone
- 100
Your shade $39 at Sephora
Where to buy 2C1 Ecru
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Light Cool (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Toffee

270
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 270
- Very close colour
- Light · Cool undertone
$30

Marmalade 3.3 Beige
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Marmalade 3.3 Beige
- Close colour
- Light · Cool · pink undertone
$31

220C
Medium Vanilla
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Vanilla
- Very close colour
- Light · Neutral undertone
$12
N18
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N18
- Very close colour
- Light · Neutral undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru, against IT Cosmetics CC+ Cream Natural Matte Foundation in Light Cool. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru.
Same or better
- Very close colour
- Same cool undertone
- Both claim a blurring effect
- Claims 12-hour wear
- Claims not settling into lines
- Claims colour stability
- Claims a lightweight feel
Different
- Natural finish instead of matte
- Medium rather than full coverage
- No SPF
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Where to buy 2C1 Ecru
Your shade $39 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.