CC+ Cream Natural Matte Foundation Light Medium dupes and alternatives IT Cosmetics
Light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with light coverage, without silicones or alcohol denat.
- 5 matches have no ingredient list listed and are not shown.
Closest shade matchClosest overall alternative: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Neutral Light
The equivalent shade and the most similar foundation overall.
Light MediumChange shade
- Fair Porcelain
- Fair Ivory
- Fair Warm
- Fair Beige
- Fr Porcelain
- Fair
- Fair Light
- Light
- Light Neutral
- Light Cool
- Light Mediumcurrent shade
- Light Medium Warm
- Medium
- Neutral Medium
- Medium Cool
- Neut Medium
- Medium Tan
- Neutral Tan
- Tan Cool
- Tan Warm
- Tan
- Tan Rich
- Rich
- Rich Honey
- Rich Cool
- Neutral Rich
- Deep
- Deep Honey
- Deep Bronze
- Neutral Deep
- Deep Mocha
- Deep Cool
- Overall match
- 71out of 100
- Shade (Shade match)
- 99
- Finish (Finish & visual result)
- 28
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 76
- Shade match
- 99out of 100
- Colour
- 98
- Depth
- 100
- Undertone
- 100
Your shade $39 at Ulta Beauty · lowest price $14.97 at Walmart
Where to buy Neutral Light
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Light Medium (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
N18
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N18
- Very close colour
- Light · Neutral undertone
$30
Medium Vanilla
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Vanilla
- Very close colour
- Light · Neutral undertone
$12
Café Au Lait
Light Sand

210
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 210
- Very close colour
- Fair · Neutral · neutral golden undertone
$30
Buff Beige
CoverGirl TruBlend Undercover Concealer, shade Buff Beige
- Close colour
- Light · Neutral undertone
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Neutral Light, against IT Cosmetics CC+ Cream Natural Matte Foundation in Light Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Neutral Light.
Same or better
- $21.01 less
- Near-identical swatch colour
- Same neutral undertone
- Claims not settling into lines
- Claims a lightweight feel
Different
- Radiant finish instead of matte
- Light rather than full coverage
- No blurring effect claimed
- Fragrance is listed in the formula
- No SPF
Ingredients (information only, not scored)
5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy Neutral Light
Your shade $39 at Ulta Beauty · lowest price $14.97 at Walmart
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.