Light · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
7 of 31 matches
Only showing matches in liquid form, without alcohol denat.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $39 at Sephora
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at Sephora
Ulta Beautyfrom $48 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $39 at Sephora
Dior Forever Skin Wear Blurring Natural Matte Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Walmart$29.71 less (76%)Matches: Very close colourSame neutral undertoneSame matte finish
Differences: Not marketed for combination skinNo SPF
Very close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Not marketed for combination skin · No SPF
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
SephoraSame priceMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No blurring effect claimedNot marketed for combination skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: No blurring effect claimed · Not marketed for combination skin
Retailer shade note: very fair with soft peachy undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)Costs $3 moreMatches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Slightly cooler undertoneContains listed fragranceNo SPF
Looks identical · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly cooler undertone · Contains listed fragrance · No SPF
Retailer shade note: tan to deep skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Amazonian Clay 16-Hour Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$42 · out of stockView at SephoraSephoraSame priceMatches: Near-identical swatch colourSame neutral undertoneSame matte finish
Differences: No blurring effect claimedNot marketed for combination skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: No blurring effect claimed · Not marketed for combination skin
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)Costs $6 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish
Differences: No blurring effect claimedContains drying alcohol
Looks identical · Matte · Full coverage
Ingredients (not scored): 26% ingredient overlap
Differences: No blurring effect claimed · Contains drying alcohol
Retailer shade note: for very light warm skin with a yellow hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $45 · product priceView at Ulta BeautyThe closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Medium (Light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
1N0
$34
3 Warm Peach
$42
Light Ivory
$8
NC14.5
$30
Golden Beige
$36
6.5 Medium
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 136N, against IT Cosmetics CC+ Cream Natural Matte Foundation in Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 136N.
11 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.
Dior Forever Skin Wear Blurring Natural Matte Foundation in 2.5W Warm, against IT Cosmetics CC+ Cream Natural Matte Foundation in Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Dior Forever Skin Wear Blurring Natural Matte Foundation in 2.5W Warm.
13 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 136N
SephoraYour shade $39 at Sephora
Dior Forever Skin Wear Blurring Natural Matte Foundation 2.5W Warm
SephoraYour shade $39 at Sephora
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
