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CC+ Cream Natural Matte Foundation Neutral Medium dupes and alternatives IT Cosmetics

Medium light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in powder form, without talc.

  • 5 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Medium Beige 12

The equivalent shade: scored on colour, depth and undertone only.

The match
bareMinerals
Medium Beige 12
Depth and undertone: Medium light · Neutral
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39.50Ulta BeautyUlta Beauty
Costs $0.50 more

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Medium 32 Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
bareMinerals
Medium 32 Cool
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
Overall match
81out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
89
Wear (Wear & performance)
40
Skin (Skin suitability)
76
Best price
$42SephoraSephora
Costs $3 more

Your shade $39 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Tarte

    Amazonian Clay Blurring Powder Foundation

    32H medium honey
    Shade match 87
    $40Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No SPF

    Retailer shade note: medium skin with warm, peach undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Neutral Medium (Medium light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    4N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4N Neutral

    • Looks identical
    • Medium light · Neutral undertone

    $42

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Very close colour
    • Medium · Neutral undertone

    $30

  3. Laura Mercier Flawless Fusion Ultra-Longwear Concealer

    3.5N

    Laura Mercier Flawless Fusion Ultra-Longwear Concealer, shade 3.5N

    • Very close colour
    • Medium light · Neutral undertone

    $33

  4. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    11 Light Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 11 Light Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $32

  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 07 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 07 N

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $32

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    385

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 385

    • Very close colour
    • Medium · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Medium Beige 12, against IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Medium. Every attribute compared, with its share of the score.

ComparedYour shadeNeutral MediumClosest shade matchMedium Beige 12Score
Shade match55% of overall98
Colour97#d09e7d#cea081Looks identicalColour difference 1.1 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.5
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall38
Skin type38Combination, oilyNormal, dry, combination, sensitiveBoth marketed for combination skin
Overall match 80/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Medium Beige 12.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of matte
  • Not marketed for oily skin
  • SPF 15 instead of SPF 40

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 40SPF 15
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Medium 32 Cool, against IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Medium. Every attribute compared, with its share of the score.

ComparedYour shadeNeutral MediumClosest overall alternativeMedium 32 CoolScore
Shade match55% of overall89
Colour98#d09e7d#d2a180Looks identicalColour difference 0.8 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.4
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall76
Skin type76Combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​oily skin
Overall match 81/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Medium 32 Cool.

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Same full coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Slightly cooler undertone
  • No blurring effect claimed
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs powder-based; silicone high vs high

Where to buy

Closest shade match

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Medium Beige 12

Best price
$39.50Ulta BeautyUlta Beauty
Costs $0.50 more

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Medium 32 Cool

Best price
$42SephoraSephora
Costs $3 more

Your shade $39 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.