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CC+ Nude Glow Lightweight Foundation + Glow Serum Medium Cool dupes and alternatives IT Cosmetics

Light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without alcohol denat.

  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Chanel N°1 DE CHANEL Revitalizing Foundation BR32

The equivalent shade and the most similar foundation overall.

The match
Chanel
BR32
Depth and undertone: Light · Cool · rosy
Finish and coverage: Radiant · Full coverage
Overall match
82out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
79
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Shade match
94out of 100
Colour
91
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$81Ulta BeautyUlta Beauty
Costs $42 more

Your shade $39 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 80
    $14.59TargetTarget$24.41 less (63%)

    Matches: Claims a blurring effectBoth claim long-wearingNo fragrance listed

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    42
    Wear & performance
    80
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  2. Shade match 87
    $18.49Ulta BeautyUlta Beauty$20.51 less (53%)

    Matches: Very close colourNo fragrance listed

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $15.13WalmartWalmart$23.87 less (61%)

    Matches: Very close colourNo fragrance listed

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  4. #5 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Light
    Shade match 83
    $39SephoraSephoraSame price

    Matches: Very close colourClaims a blurring effectNo fragrance listed

    Differences: Slightly lighterNeutral rather than cool undertoneMatte rather than radiant finish

    Score details
    Shade match
    83
    Finish & visual result
    42
    Wear & performance
    40
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 34% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match
  5. #6 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Fair Light
    Shade match 83
    $39SephoraSephoraSame price

    Matches: Very close colourClaims a blurring effectNo fragrance listed

    Differences: Slightly lighterNeutral rather than cool undertoneMatte rather than radiant finish

    Score details
    Shade match
    83
    Finish & visual result
    42
    Wear & performance
    40
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 34% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Medium Cool (Light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    24.0 Medium Beige

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 24.0 Medium Beige

    • Looks identical
    • Light · Cool undertone

    $30

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3C

    • Close colour
    • Light · Cool · rosy undertone

    $38

  3. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 5.3 C

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 5.3 C

    • Close colour
    • Light medium · Cool undertone

    $32

  4. CoverGirl TruBlend Undercover Concealer

    Light Nude

    CoverGirl TruBlend Undercover Concealer, shade Light Nude

    • Very close colour
    • Light · Neutral undertone

    $12.99

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light

    • Very close colour
    • Light medium

    $12

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    5 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 5 Medium

    • Slight colour difference
    • Light · Cool undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Chanel N°1 DE CHANEL Revitalizing Foundation in BR32, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Medium Cool. Every attribute compared, with its share of the score.

ComparedYour shadeMedium CoolClosest matchBR32Score
Shade match55% of overall94
Colour91#e5bba8#e7bba2Very close colourColour difference 2.2 (0 is identical)
Depth100LightLightSameDepth difference: 0.1
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Dry, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for dry/​oily/​sensitive skin
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel N°1 DE CHANEL Revitalizing Foundation in BR32.

Same or better

  • Very close colour
  • Same cool undertone
  • Same radiant finish
  • Full rather than medium coverage

Different

  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapBoth water-based; silicone high vs none

Where to buy BR32

Match price
$81Ulta BeautyUlta Beauty
Costs $42 more

Your shade $39 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.