Celebration Foundation Illumination Medium dupes and alternatives IT Cosmetics
Very fair
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
Formulation
- Liquid0
- Cream0
- Stick0
- Powder0
- Cushion0
- Serum0
- Gel1
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance2
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 32 matches
Only showing matches with light coverage, without talc or alcohol denat.
- 2 matches have no coverage listed and are not shown.
- 3 matches have no ingredient list listed and are not shown.
Closest shade match: CoverGirl Simply Ageless Skin Perfector Essence Foundation Light
The equivalent shade: scored on colour, depth and undertone only.
MediumChange shade
- Mediumcurrent shade
- Fair
- Light
- Medium Tan
- Tan
- Shade match
- 89out of 100
- Colour
- 95
- Depth
- 100
- Undertone
- 70
Ulta BeautyYour shade $49 at Ulta Beauty · lowest price $11.99 at Walmart
Where to buy Light
CoverGirl Simply Ageless Skin Perfector Essence Foundation
Every store that sells this shade · prices as last checked
Walmart$11.99View at Walmart
Target$12.99View at TargetUlta Beauty$21.49View at Ulta Beauty
CVS$21.49View at CVS
Walgreens$21.99View at WalgreensClosest overall alternative: Maybelline Fit Me Dewy + Smooth Foundation 120 Classic Ivory
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
MediumChange shade
- Mediumcurrent shade
- Fair
- Light
- Medium Tan
- Tan
- Overall match
- 74out of 100
- Shade (Shade match)
- 87
- Finish (Finish & visual result)
- 72
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 40
AmazonYour shade $49 at Ulta Beauty
Where to buy 120 Classic Ivory
Maybelline Fit Me Dewy + Smooth Foundation
Every store that sells this shade · prices as last checked
Amazon$8.95View at AmazonWalmart$9.12View at WalmartCVS$11.89View at CVSWalgreens$12.99View at WalgreensWalmart$18.24View at WalmartLooking for a concealer in your shade?
The closest shade to IT Cosmetics Celebration Foundation Illumination Medium (Very fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
360 Cashmere
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 360 Cashmere
- Looks identical
- Fair
$15.99
015 Light
Fair
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Fair
- Very close colour
- Very fair
$12
230
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 230
- Very close colour
- Very fair · Neutral undertone
$30
2WP Warm Peach
Dior Forever Skin Correct Full-Coverage Concealer, shade 2WP Warm Peach
- Very close colour
- Fair · Warm · peach undertone
$42
120C
View at Sephora
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
CoverGirl Simply Ageless Skin Perfector Essence Foundation in Light, against IT Cosmetics Celebration Foundation Illumination in Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To CoverGirl Simply Ageless Skin Perfector Essence Foundation in Light.
Same or better
- $27.51 less
- Near-identical swatch colour
- Claims a skin-like finish
Different
- Natural finish instead of radiant
- Light rather than full coverage
Ingredients (information only, not scored)
2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Maybelline Fit Me Dewy + Smooth Foundation in 120 Classic Ivory, against IT Cosmetics Celebration Foundation Illumination in Medium. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Maybelline Fit Me Dewy + Smooth Foundation in 120 Classic Ivory.
Same or better
- $40.05 less
- Very close colour
- Same radiant finish
- Claims a lightweight feel
- Adds SPF 18
Different
- Light rather than full coverage
- Not marketed for combination/oily/sensitive skin
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
CoverGirl Simply Ageless Skin Perfector Essence Foundation Light
Ulta BeautyYour shade $49 at Ulta Beauty · lowest price $11.99 at Walmart
Closest overall alternative
Maybelline Fit Me Dewy + Smooth Foundation 120 Classic Ivory
AmazonYour shade $49 at Ulta Beauty
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.