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Celebration Foundation Illumination Tan dupes and alternatives IT Cosmetics

Light

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Light0
  • Medium0
  • Full2
  • Buildable0

Finish

Formulation

Preferences

Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF2Mineral0

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2 of 30

Only showing matches with full coverage, in stick form, without talc.

  • 9 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 Light Tones

The equivalent shade and the most similar foundation overall.

Your shade
IT Cosmetics
TanChange shade
Depth and undertone: Light
Finish and coverage: Radiant · Full coverage
The match
BLK/OPL
Light Tones
Depth and undertone: Light
Finish and coverage: Matte · Full coverage
Overall match
68out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
50
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
80out of 100
Colour
not scored yet
Depth
96
Undertone
70
Low confidence· Digital matchWhy it matches
Best price
$14.59TargetTarget
$34.41 less (70%)

Your shade $49 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 55
    $14.59TargetTarget$34.41 less (70%)

    Matches: Same full coverageClaims a blurring effectClaims long-wearing

    Differences: Slightly deeperMatte rather than radiant finish

    Score details
    Shade match
    55
    Finish & visual result
    50
    Wear & performance
    40
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Matte rather than radiant finish

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics Celebration Foundation Illumination Tan (Light) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Close colour
    • Light medium · Neutral undertone

    $12.99

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Close colour
    • Light · Cool undertone

    $30

  3. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Close colour
    • Light medium · Warm undertone

    $10.99

  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan

    • Close colour
    • Light medium

    $12

  5. L'Oréal Paris True Match Radiant Serum Concealer

    W7

    L'Oréal Paris True Match Radiant Serum Concealer, shade W7

    • Close colour
    • Light · Cool undertone

    $16.99

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Close colour
    • Light medium

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 in Light Tones, against IT Cosmetics Celebration Foundation Illumination in Tan. Every attribute compared, with its share of the score.

ComparedYour shadeTanClosest matchLight TonesScore
Shade match55% of overall80
Colournot comparable#f6af85No swatchNot comparedNo swatch colour on one side
Depth96LightLightSameDepth difference: 2.7
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone70UnknownUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared50
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 68/100Shade match 80/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15 in Light Tones.

Same or better

  • $34.41 less
  • Same full coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Adds SPF 15

Different

  • Matte finish instead of radiant

Not compared

  • Colour not compared: swatch data missing

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, low siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapPowder-based vs oil-based; silicone low vs high

Where to buy Light Tones

Best price
$14.59TargetTarget
$34.41 less (70%)

Your shade $49 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.