Medium tan · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
7 of 30 matches
Only showing matches made for sensitive skin, with full coverage.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $54 at Ulta Beauty · product price; shade not separately priced
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $54 at Ulta Beauty
Laura Geller Double Take Baked Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Target$39.41 less (73%)Matches: Same matte finishSame full coverageBoth claim a blurring effect
Differences: Slightly lighterDoes not claim a lightweight feel
Colour not compared · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Does not claim a lightweight feel
Low confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Target$14.59View at TargetUlta Beauty(product price)$34 less (63%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · No blurring effect claimed
Medium confidence· Digital match
Juvia's Place I am Magic Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $20 · product priceView at Ulta BeautyTarget$39.01 less (72%)Matches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneNo blurring effect claimedContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Contains listed fragrance
Medium confidence· Digital match
L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder
Every store that sells this shade · prices as last checked
Target$14.99View at Target
CVS$20.29View at CVSUlta BeautyCosts $9 moreMatches: Very close colourSame full coverageBoth claim long-wearing
Differences: Luminous rather than matte finishNo blurring effect claimed
Very close colour · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than matte finish · No blurring effect claimed
Medium confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beauty$63View at Ulta BeautyUlta Beauty(product price)$16 less (30%)Matches: Very close colourSame matte finishSame full coverage
Differences: Described as medium, yours as deepSlightly warmer undertone
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Described as medium, yours as deep · Slightly warmer undertone
Retailer shade note: medium with peach undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep
LORAC PRO Soft Focus Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyThe closest shade to Jane Iredale Beyond Matte Liquid Foundation M11 (Medium tan · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Deep Cinnamon
$8
32 Tan Bronze
$30
400 Caramel
$15.99
12 Tan-Deep
$36
CN 116 Spice
$22
Tone 8.5 C
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 in 430 Dore 30 W, against Jane Iredale Beyond Matte Liquid Foundation in M11. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 in 430 Dore 30 W.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Laura Geller Double Take Baked Full Coverage Foundation in Deep, against Jane Iredale Beyond Matte Liquid Foundation in M11. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Laura Geller Double Take Baked Full Coverage Foundation in Deep.
2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27 430 Dore 30 W
Ulta BeautyYour shade $54 at Ulta Beauty · product price; shade not separately priced
Laura Geller Double Take Baked Full Coverage Foundation Deep
SephoraYour shade $54 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
