Beyond Matte Liquid Foundation M14 dupes and alternatives Jane Iredale
4.2 (1,679)·Deep · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$11.99Ulta Beauty(product price)$42.01 less (78%)4.4 (182,841)
Matches: Near-identical swatch colour· Same matte finish· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
89
Finish & visual result
81
Wear & performance
80
Skin suitability
67
Looks identical · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · No blurring effect claimed · Not marketed for combination skin · Contains drying alcohol
$11.99Ulta Beauty(product price)$42.01 less (78%)4.4 (182,841)
Matches: Very close colour· Same matte finish· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
84
Finish & visual result
81
Wear & performance
80
Skin suitability
67
Very close colour · Matte · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than full coverage · No blurring effect claimed · Not marketed for combination skin · Contains drying alcohol
The closest shade to Jane Iredale Beyond Matte Liquid Foundation M14 (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Rare Beauty True to Myself Natural Matte Longwear Foundation in 41 Deep Warm, against Jane Iredale Beyond Matte Liquid Foundation in M14. Every attribute compared, with its share of the score.
ComparedYour shadeM14Closest match41 Deep WarmHow they compareScore
Shade match55% of overall93
Colour60%88#995e3c#9e5938Very close colourColour difference 2.6 (0 is identical)
Depth15%99DeepDeepSameDepth difference: 0.8
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Overall match 85/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$42.01 less (78%)
