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Beyond Matte Liquid Foundation M16 dupes and alternatives Jane Iredale

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Cacao

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Jane Iredale
M16Change shade
Depth and undertone: Deep · Cool
Finish and coverage: Matte · Full coverage
The match
MERIT
Cacao
Depth and undertone: Deep · Cool
Finish and coverage: Natural · Medium coverage
Shade match
93out of 100
Colour
89
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
$16 less (30%)

Your shade $54 at Ulta Beauty

Closest overall alternative: Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation 38C Magnetic

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Jane Iredale
M16Change shade
Depth and undertone: Deep · Cool
Finish and coverage: Matte · Full coverage
The match
Benefit Cosmetics
38C Magnetic
Depth and undertone: Deep · Cool
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
73
Wear (Wear & performance)
80
Skin (Skin suitability)
100
Best price
$47SephoraSephora
$7 less (13%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $50SephoraSephora$4 less (7%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: Very deep with cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · NARS

    Light Reflecting Foundation

    Timaru
    Shade match 80
    $55SephoraSephoraCosts $1 more

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    80
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: D4.5 - deep with neutral undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Beyond Matte Liquid Foundation M16 (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6C1

    • Close colour
    • Deep · Cool undertone

    $34

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C

    • Close colour
    • Deep · Cool undertone

    $31

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6C

    • Very close colour
    • Deep · Neutral undertone

    $38

  5. Rare Beauty Liquid Touch Brightening Concealer

    540C

    Rare Beauty Liquid Touch Brightening Concealer, shade 540C

    • Close colour
    • Deep · Cool undertone

    $24

  6. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Close colour
    • Deep · Cool undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Cacao, against Jane Iredale Beyond Matte Liquid Foundation in M16. Every attribute compared, with its share of the score.

ComparedYour shadeM16Closest shade matchCacaoScore
Shade match55% of overall93
Colour89#8f553f#86533cVery close colourColour difference 2.4 (0 is identical)
Depth96DeepDeepSameDepth difference: 2.6
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, normal, oilyNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 84/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Cacao.

Same or better

  • $16 less
  • Very close colour
  • Same cool undertone
  • Medium rather than full coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 38C Magnetic, against Jane Iredale Beyond Matte Liquid Foundation in M16. Every attribute compared, with its share of the score.

ComparedYour shadeM16Closest overall alternative38C MagneticScore
Shade match55% of overall93
Colour90#8f553f#87503dVery close colourColour difference 2.4 (0 is identical)
Depth94DeepDeepSameDepth difference: 3.4
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, normal, oilyNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 86/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation in 38C Magnetic.

Same or better

  • $7 less
  • Very close colour
  • Same cool undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Cacao

Best price
$38SephoraSephora
$16 less (30%)

Your shade $54 at Ulta Beauty

Closest overall alternative

Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation 38C Magnetic

Best price
$47SephoraSephora
$7 less (13%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.