Beyond Matte Liquid Foundation M4 dupes and alternatives Jane Iredale
Light medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Medium0
- Full0
- Buildable0
Finish
- Matte0
- Natural1
- Radiant0
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
SortSort byOverall match
1 of 31 matches
Only showing matches in stick form, without silicones or alcohol denat.
- 7 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Maybelline Lifter Stix Multi-Use Face Stick 20
The equivalent shade and the most similar foundation overall.
- Overall match
- 75out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 51
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 50
- Shade match
- 97out of 100
- Colour
- 95
- Depth
- 99
- Undertone
- 100
Your shade $54 at Ulta Beauty · product price; shade not separately priced · lowest price $9.99 at Target
Where to buy 20
Maybelline Lifter Stix Multi-Use Face Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Jane Iredale Beyond Matte Liquid Foundation M4 (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

NC17
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17
- Looks identical
- Light · Neutral undertone
$30

5
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5
- Very close colour
- Light medium · Neutral undertone
$42
Light/Medium 2.5N
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N
- Close colour
- Light medium · Neutral undertone
$31

3.5 Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 3.5 Neutral
- Close colour
- Light · Neutral undertone
$42
Medium Sand
Tan
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan
- Very close colour
- Light medium
$12
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Maybelline Lifter Stix Multi-Use Face Stick in 20, against Jane Iredale Beyond Matte Liquid Foundation in M4. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Maybelline Lifter Stix Multi-Use Face Stick in 20.
Same or better
- $41.01 less
- Near-identical swatch colour
- Same neutral undertone
- Claims not settling into lines
Different
- Natural finish instead of matte
- No blurring effect claimed
- No long-wear claim
- Does not claim a lightweight feel
Ingredients (information only, not scored)
1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.
Where to buy 20
Your shade $54 at Ulta Beauty · product price; shade not separately priced · lowest price $9.99 at Target
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.