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Beyond Matte Liquid Foundation M4 dupes and alternatives Jane Iredale

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with a natural finish, in liquid form, without talc or alcohol denat.

  • 7 matches have no formulation listed and are not shown.

Closest shade match: RMS Beauty ReEvolve Natural Finish Foundation 33.5

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Jane Iredale
M4Change shade
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Full coverage
The match
RMS Beauty
33.5
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Natural · Medium coverage
Shade match
87out of 100
Colour
94
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$59Ulta BeautyUlta Beauty
Costs $5 more

Your shade $54 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium Tan

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Jane Iredale
M4Change shade
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Full coverage
The match
IT Cosmetics
Medium Tan
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Natural · Full coverage
Overall match
81out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
70
Wear (Wear & performance)
80
Skin (Skin suitability)
84
Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Jane Iredale Beyond Matte Liquid Foundation M4 (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC17

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17

    • Looks identical
    • Light · Neutral undertone

    $30

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5

    • Very close colour
    • Light medium · Neutral undertone

    $42

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N

    • Close colour
    • Light medium · Neutral undertone

    $31

  4. Dior Forever Skin Correct Full-Coverage Concealer

    3.5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3.5 Neutral

    • Close colour
    • Light · Neutral undertone

    $42

  5. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Sand

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Sand

    • Close colour
    • Light · Neutral undertone

    $8

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan

    • Very close colour
    • Light medium

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

RMS Beauty ReEvolve Natural Finish Foundation in 33.5, against Jane Iredale Beyond Matte Liquid Foundation in M4. Every attribute compared, with its share of the score.

ComparedYour shadeM4Closest shade match33.5Score
Shade match55% of overall87
Colour94#eaad81#e8b082Very close colourColour difference 1.7 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.7
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 80/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To RMS Beauty ReEvolve Natural Finish Foundation in 33.5.

Same or better

  • Very close colour
  • Medium rather than full coverage
  • Both claim a blurring effect

Different

  • Slightly warmer undertone
  • Natural finish instead of matte
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium Tan, against Jane Iredale Beyond Matte Liquid Foundation in M4. Every attribute compared, with its share of the score.

ComparedYour shadeM4Closest overall alternativeMedium TanScore
Shade match55% of overall86
Colour92#eaad81#e7ac87Very close colourColour difference 2.0 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.7
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyNormal, dry, combination, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 81/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium Tan.

Same or better

  • $15 less
  • Very close colour
  • Same full coverage
  • Both claim long-wearing
  • Adds SPF 50

Different

  • Slightly warmer undertone
  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

RMS Beauty ReEvolve Natural Finish Foundation 33.5

Match price
$59Ulta BeautyUlta Beauty
Costs $5 more

Your shade $54 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium Tan

Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.