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Beyond Matte Liquid Foundation M5 dupes and alternatives Jane Iredale

Fair

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with light coverage, with SPF, without talc.

  • 31 matches have no SPF listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Maybelline Fit Me Dewy + Smooth Foundation Warm Nude

The equivalent shade and the most similar foundation overall.

Your shade
Jane Iredale
M5Change shade
Depth and undertone: Fair
Finish and coverage: Matte · Full coverage
The match
Maybelline
Warm Nude
Depth and undertone: Fair · Warm
Finish and coverage: Radiant · Light coverage
Overall match
67out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
28
Wear (Wear & performance)
60
Skin (Skin suitability)
30
Shade match
90out of 100
Colour
97
Depth
98
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$42.01 less (78%)

Your shade $54 at Ulta Beauty · lowest price $9.12 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Jane Iredale Beyond Matte Liquid Foundation M5 (Fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 2

    • Looks identical
    • Fair · Warm · peach undertone

    $22

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1Y18

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1Y18

    • Very close colour
    • Fair · Warm · golden undertone

    $35

  3. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Beige

    • Very close colour
    • Light · Warm · golden undertone

    $8

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    122

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 122

    • Very close colour
    • Light · Warm undertone

    $12.99

  5. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Very close colour
    • Fair

    $10.99

  6. Rare Beauty Liquid Touch Brightening Concealer

    240W

    Rare Beauty Liquid Touch Brightening Concealer, shade 240W

    • Very close colour
    • Light · Olive · warm olive undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude, against Jane Iredale Beyond Matte Liquid Foundation in M5. Every attribute compared, with its share of the score.

ComparedYour shadeM5Closest matchWarm NudeScore
Shade match55% of overall90
Colour97#f6c18d#f8c493Looks identicalColour difference 1.0 (0 is identical)
Depth98FairFairSameDepth difference: 1.4
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone70UnknownWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared28
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage40FullLightDifferentLight coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type30Combination, normal, oilyDry, normalBoth marketed for normal skin
Overall match 67/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Dewy + Smooth Foundation in Warm Nude.

Same or better

  • $42.01 less
  • Near-identical swatch colour
  • Both claim a lightweight feel
  • Adds SPF 18

Different

  • Radiant finish instead of matte
  • Light rather than full coverage
  • No blurring effect claimed
  • No long-wear claim
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 18
OverlapBoth water-based; silicone high vs high

Where to buy Warm Nude

Match price
$11.99Ulta BeautyUlta Beauty
$42.01 less (78%)

Your shade $54 at Ulta Beauty · lowest price $9.12 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.