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Skintuition SPF 30 Radiance-Boosting Liquid Foundation 38 Light Medium dupes and alternatives Jane Iredale

Medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid2
  • Cream0
  • Stick0
  • Powder0
  • Serum0
  • Gel0

Skin type

Preferences

Fragrance-free2No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with light coverage, with a radiant finish, in liquid form.

  • 7 matches have no formulation listed and are not shown.

Closest shade match: Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint 220 Y

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Jane Iredale
38 Light MediumChange shade
Depth and undertone: Medium · Warm
Finish and coverage: Radiant · Buildable coverage
The match
Sephora Collection
220 Y
Depth and undertone: Medium · Warm · yellow
Finish and coverage: Radiant · Light coverage
Shade match
40out of 100
Colour
94
Depth
96
Undertone
100
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as lightWhy it matches
Best price
$24SephoraSephora
$32 less (57%)

Your shade $56 at Ulta Beauty

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Sephora Collection

    Reveal The Real 12HR Soft Radiant Skin Tint

    260 Y
    Shade match 40
    $24SephoraSephora$32 less (57%)

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Described as deep, yours as lightLight rather than buildable coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    40
    Finish & visual result
    94
    Wear & performance
    74
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Described as deep, yours as light · Light rather than buildable coverage · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF

    Retailer shade note: deep skin with yellow undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as light

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 38 Light Medium (Medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Very close colour
    • Medium light · Warm undertone

    $30

    SephoraView at Sephora
  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Very close colour
    • Medium light · Warm · golden undertone

    $42

    SephoraView at Sephora
  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Close colour
    • Medium · Warm · golden undertone

    $12

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    410 Almond

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 410 Almond

    • Very close colour
    • Medium

    $15.99

    Ulta BeautyView at Ulta Beauty
  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Close colour
    • Medium light · Warm undertone

    $34

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint in 220 Y, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 38 Light Medium. Every attribute compared, with its share of the score.

ComparedYour shade38 Light MediumClosest shade match220 YScore
Shade match55% of overall40
Colour94#cb9768#d19b6dVery close colourColour difference 1.5 (0 is identical)
Depth96MediumMediumSameDepth difference: 2.4
Retailer descriptionLightMediumDifferentRetailer descriptions two or more depth bands apart: shade match capped at 40, confidence Low
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall94
Finish100RadiantRadiantSameSame radiant finish
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared74
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 60/100Shade match 40/100Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as light

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint in 220 Y.

Same or better

  • $32 less
  • Very close colour
  • Same warm undertone
  • Same radiant finish
  • Light rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim colour stability
  • Both claim a lightweight feel

Different

  • Retailer describes it as medium, yours as light
  • Not marketed for oily/sensitive skin
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone moderate vs high
View full match

Where to buy 220 Y

Best price
$24SephoraSephora
$32 less (57%)

Your shade $56 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.