Skintuition SPF 30 Radiance-Boosting Liquid Foundation 40 Medium dupes and alternatives Jane Iredale
4.3 (618)·Medium tan · Warm · peach undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
97
Finish & visual result
76
Wear & performance
85
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · Not marketed for combination/oily skin · No SPF
Retailer shade note: medium-deep with golden undertones
Matches: Very close colour· Same radiant finish· Both claim a skin-like finish
Differences: Neutral rather than warm undertone· Light rather than buildable coverage· Does not claim colour stability
Score details
Shade match
86
Finish & visual result
94
Wear & performance
85
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than buildable coverage · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium-tan with neutral undertones
Matches: Very close colour· Same radiant finish· Both claim a skin-like finish
Differences: Neutral rather than warm undertone· Light rather than buildable coverage· Does not claim colour stability
Score details
Shade match
86
Finish & visual result
94
Wear & performance
85
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than buildable coverage · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium with neutral undertones
$24Ulta Beauty(product price)$32 less (57%)3.9 (396)
Matches: Very close colour· Similar undertone (neutral vs warm)· Same radiant finish
Differences: Medium rather than buildable coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
79
Wear & performance
70
Skin suitability
100
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · No SPF
Matches: Near-identical swatch colour· Same warm undertone· Same radiant finish
Differences: Light rather than buildable coverage· No blurring effect claimed· Does not claim colour stability
Score details
Shade match
98
Finish & visual result
85
Wear & performance
49
Skin suitability
40
Looks identical · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Light rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin · No SPF
Retailer shade note: medium deep with peach undertones
Matches: Near-identical swatch colour· Same radiant finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
88
Wear & performance
70
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily/sensitive skin · Contains listed fragrance · No SPF
Retailer shade note: for medium to tan skin with neutral undertones
Matches: Very close colour· Similar undertone (neutral vs warm)· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
76
Wear & performance
76
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: for medium skintones with neutral golden undertones
Matches: Near-identical swatch colour· Same warm undertone· Same radiant finish
Differences: Medium rather than buildable coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
97
Finish & visual result
79
Wear & performance
49
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
96
Finish & visual result
76
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Very close colour· Same buildable coverage· Both claim a skin-like finish
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
76
Wear & performance
85
Skin suitability
80
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF
$24Ulta Beauty(product price)$32 less (57%)3.9 (396)
Matches: Very close colour· Same radiant finish· Both claim long-wearing
Differences: Neutral rather than warm undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
79
Wear & performance
70
Skin suitability
100
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · No SPF
$46Ulta Beauty(product price)$10 less (18%)4.3 (1,197)
Matches: Very close colour· Same radiant finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
82
Wear & performance
58
Skin suitability
100
Very close colour · Radiant · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · No SPF
Retailer shade note: tawny beige with neutral undertone for medium skin
Matches: Very close colour· Same warm undertone· Same radiant finish
Differences: Light rather than buildable coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
73
Wear & performance
40
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Very close colour· Similar undertone (neutral vs warm)· Same radiant finish
Differences: Light rather than buildable coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
92
Finish & visual result
82
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Light rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily skin
Retailer shade note: Medium with neutral warm undertones
Matches: Very close colour· Both claim a blurring effect· Claims transfer resistance
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
87
Finish & visual result
73
Wear & performance
74
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin · No SPF
Retailer shade note: medium-deep skin with neutral/deep peachy undertones
Matches: Same warm undertone· Same buildable coverage· Both claim a skin-like finish
Differences: Natural rather than radiant finish· No blurring effect claimed· Does not claim colour stability
Score details
Shade match
80
Finish & visual result
76
Wear & performance
85
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Natural rather than radiant finish · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Very close colour· Both claim a blurring effect· Both claim a lightweight feel
Differences: Olive rather than warm undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
87
Finish & visual result
73
Wear & performance
70
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry/oily skin · No SPF
Retailer shade note: Medium-deep with olive undertones
The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 40 Medium (Medium tan · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NYX Professional Makeup Bare With Me Blur Tint Foundation in 09: Light Medium, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 40 Medium. Every attribute compared, with its share of the score.
ComparedYour shade40 MediumClosest shade match09: Light MediumHow they compareScore
Shade match55% of overall99
Colour60%99#c78c63#c88d65Looks identicalColour difference 0.4 (0 is identical)
Overall match 81/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
MAC Cosmetics Studio Radiance Serum Powered Foundation in NW22, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 40 Medium. Every attribute compared, with its share of the score.
ComparedYour shade40 MediumClosest overall alternativeNW22How they compareScore
Shade match55% of overall98
Colour60%98#c78c63#c78e64Looks identicalColour difference 0.8 (0 is identical)
Overall match 88/100Shade match 98/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.