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Skintuition SPF 30 Radiance-Boosting Liquid Foundation 44 Medium dupes and alternatives Jane Iredale

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Finish

  • Matte0
  • Natural matte0
  • Natural2
  • Radiant0
  • Dewy0

Formulation

Skin type

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2 of 30

Only showing matches with buildable coverage, without silicones.

Closest shade matchClosest overall alternative: Yepoda The Dewy Day 5W

The equivalent shade and the most similar foundation overall.

The match
Yepoda
5W
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Buildable coverage
Overall match
82out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
76
Wear (Wear & performance)
70
Skin (Skin suitability)
60
Shade match
90out of 100
Colour
98
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$17 less (30%)

Your shade $56 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Yepoda

    The Dewy Day

    5C
    Shade match 86
    $39SephoraSephora$17 less (30%)

    Matches: Very close colourSame buildable coverageBoth claim a skin-like finish

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim colour stability · Not marketed for combination/oily skin · No SPF

    Retailer shade note: Medium deep shade with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 44 Medium (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Very close colour
    • Medium tan · Neutral undertone

    $36

  2. Rare Beauty Liquid Touch Brightening Concealer

    410N

    Rare Beauty Liquid Touch Brightening Concealer, shade 410N

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $24

  3. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Close colour
    • Tan · Neutral undertone

    $42

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.5 Rich

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.5 Rich

    • Looks identical
    • Tan · Warm undertone

    $30

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    15NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $30

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Sand

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Sand

    • Very close colour
    • Medium tan

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Yepoda The Dewy Day in 5W, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 44 Medium. Every attribute compared, with its share of the score.

ComparedYour shade44 MediumClosest match5WScore
Shade match55% of overall90
Colour98#b5815a#b38058Looks identicalColour difference 0.7 (0 is identical)
Depth99TanTanSameDepth difference: 0.7
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone65NeutralWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, sensitiveBoth marketed for dry/​normal/​sensitive skin
Overall match 82/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Yepoda The Dewy Day in 5W.

Same or better

  • $17 less
  • Near-identical swatch colour
  • Same buildable coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim colour stability
  • Not marketed for combination/oily skin
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, moderate siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapPowder-based vs oil-based; silicone moderate vs none

Where to buy 5W

Best price
$39SephoraSephora
$17 less (30%)

Your shade $56 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.