Skintuition SPF 30 Radiance-Boosting Liquid Foundation 50 Medium Dark dupes and alternatives Jane Iredale
4.3 (618)·Tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same warm undertone· Both claim long-wearing
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
95
Finish & visual result
64
Wear & performance
100
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin · No SPF
$39Ulta Beauty(product price)$17 less (30%)4.3 (6,833)
Matches: Very close colour· Similar undertone (neutral vs warm)· Both claim a blurring effect
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
73
Wear & performance
85
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
$8Ulta Beauty(product price)$48 less (86%)4.5 (40,486)
Matches: Very close colour· Same warm undertone· Both claim long-wearing
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
64
Wear & performance
74
Skin suitability
80
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF
$13.99Ulta Beauty(product price)$42.01 less (75%)4.3 (33,167)
Matches: Very close colour· Same warm undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
95
Finish & visual result
76
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Very close colour· Both claim a blurring effect· Claims transfer resistance
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
87
Finish & visual result
73
Wear & performance
74
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin · No SPF
Retailer shade note: medium-deep skin with neutral/deep peachy undertones
The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 50 Medium Dark (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Hourglass Ambient Soft Glow Foundation in 11.5, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 50 Medium Dark. Every attribute compared, with its share of the score.
ComparedYour shade50 Medium DarkClosest match11.5How they compareScore
Shade match55% of overall96
Colour60%94#b5794f#af764bVery close colourColour difference 1.7 (0 is identical)
Depth15%97TanTanSameDepth difference: 2.1
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Overall match 87/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.