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Skintuition SPF 30 Radiance-Boosting Liquid Foundation 50 Medium Dark dupes and alternatives Jane Iredale

Tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Dior Forever Skin Glow Foundation 5W Warm

The equivalent shade and the most similar foundation overall.

The match
Dior
5W Warm
Depth and undertone: Tan · Warm
Finish and coverage: Radiant · Buildable coverage
Overall match
87out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
79
Wear (Wear & performance)
55
Skin (Skin suitability)
100
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $4 more

Your shade $56 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Hourglass

    Ambient Soft Glow Foundation

    11.5
    Shade match 96
    $60SephoraSephoraCosts $4 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · No SPF

    Retailer shade note: medium deep with warm undertones

    High confidence· Digital match

    View match
  2. Shade match 95
    $46Ulta BeautyUlta Beauty$10 less (18%)

    Matches: Very close colourSame warm undertoneSame radiant finish

    Differences: Full rather than buildable coverageNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Full rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · No SPF

    Retailer shade note: tanned caramel with golden undertone for medium to dark skin

    High confidence· Digital match

    View match
  3. Shade match 95
    $48SephoraSephora$8 less (14%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: medium with warm undertone

    Medium confidence· Digital match

    View match
  4. Shade match 92
    $39Ulta BeautyUlta Beauty(product price)$17 less (30%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim a blurring effect

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 94
    $41Ulta BeautyUlta Beauty(product price)$15 less (27%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural rather than radiant finishLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    85
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability

    Retailer shade note: tan with a warm undertone

    Medium confidence· Digital match

    View match
  6. Shade match 86
    $58SephoraSephoraCosts $2 more

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageDoes not claim colour stability

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: tan with golden neutral undertones

    High confidence· Digital match

    View match
  7. #8 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    45 Tan Warm
    Shade match 96
    $8Ulta BeautyUlta Beauty(product price)$48 less (86%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    74
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF

    Retailer shade note: tan with warm undertones

    Medium confidence· Digital match

    View match
  8. #9 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Tan Neutral
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)$14 less (25%)

    Matches: Very close colourSame radiant finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    85
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No SPF

    Retailer shade note: tan with peachy to neutral undertone for deeper tan skin

    Medium confidence· Digital match

    View match
  9. #10 · Tower 28 Beauty

    SunnyDays Skin Tint

    50 Sunset
    Shade match 94
    $32SephoraSephora$24 less (43%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Natural rather than radiant finishLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Not marketed for combination/oily skin

    Retailer shade note: tan with yellow undertones

    High confidence· Digital match

    View match
  10. #11 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W9 Warm Medium Deep
    Shade match 95
    $13.99Ulta BeautyUlta Beauty(product price)$42.01 less (75%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  11. Shade match 87
    $49SephoraSephora$7 less (13%)

    Matches: Very close colourSame radiant finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: Medium deep with neutral undertones

    High confidence· Digital match

    View match
  12. #13 · Drunk Elephant

    Kamo Triple-Peptide Multi-Use Serum Foundation

    Medium 15W
    Shade match 96
    $42SephoraSephora$14 less (25%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Natural rather than radiant finishFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: Medium with Warm Undertones

    Medium confidence· Digital match

    View match
  13. Shade match 95
    $14.50Ulta BeautyUlta Beauty$41.50 less (74%)

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than radiant finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    51
    Wear & performance
    70
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: medium shade with warm undertones

    Medium confidence· Digital match

    View match
  14. #15 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    325 Tan Warm
    Shade match 94
    $18.99Ulta BeautyUlta Beauty(product price)$37.01 less (66%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than radiant finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    60
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · Contains drying alcohol · No SPF

    High confidence· Digital match

    View match
  15. #16 · Dior

    Forever Skin Glow Foundation

    5N Neutral
    Shade match 86
    $60SephoraSephoraCosts $4 more

    Matches: Very close colourSame radiant finishSame buildable coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    55
    Skin suitability
    100

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  16. Shade match 87
    $46SephoraSephora$10 less (18%)

    Matches: Very close colourBoth claim a blurring effectClaims transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    74
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: medium-deep skin with neutral/deep peachy undertones

    High confidence· Digital match

    View match
  17. #18 · CoverGirl

    Clean Fresh Skin Milk Foundation

    610 Rich/Deep
    Shade match 91
    $10.49TargetTarget$45.51 less (81%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same radiant finish

    Differences: Light rather than buildable coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    80

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  18. Shade match 98
    $60SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourSame warm undertoneSame buildable coverage

    Differences: Matte rather than radiant finishNo skin-like finish claimedDoes not claim colour stability

    Score details
    Shade match
    98
    Finish & visual result
    57
    Wear & performance
    55
    Skin suitability
    60

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with warm undertones

    Medium confidence· Digital match

    View match

Showing 12 of 18 matches

Looking for a concealer in your shade?

The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 50 Medium Dark (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Very close colour
    • Tan · Warm undertone

    $30

  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Very close colour
    • Tan · Warm · golden undertone

    $12

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Flax 8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Flax 8

    • Very close colour
    • Tan · Olive · warm olive undertone

    $39

  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Tan 4W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Tan 4W

    • Close colour
    • Tan · Warm · yellow undertone

    $31

  6. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Close colour
    • Tan · Warm · golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Dior Forever Skin Glow Foundation in 5W Warm, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 50 Medium Dark. Every attribute compared, with its share of the score.

ComparedYour shade50 Medium DarkClosest match5W WarmScore
Shade match55% of overall98
Colour97#b5794f#b5784bLooks identicalColour difference 0.9 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100RadiantRadiantSameSame radiant finish
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared55
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Dior Forever Skin Glow Foundation in 5W Warm.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same radiant finish
  • Same buildable coverage

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula
  • Contains alcohol
  • No SPF

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol)
SPFSPF 30Not listed
OverlapPowder-based vs water-based; silicone moderate vs high

Where to buy 5W Warm

Best price
$60SephoraSephora
Costs $4 more

Your shade $56 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.