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I am Magic Powder Foundation Peru - Light 1 dupes and alternatives Juvia's Place

Light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form.

  • 4 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Maybelline Fit Me Matte + Poreless Foundation True Beige 222

The equivalent shade and the most similar foundation overall.

The match
Maybelline
True Beige 222
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Matte · Medium coverage
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
82
Wear (Wear & performance)
80
Skin (Skin suitability)
40
Shade match
97out of 100
Colour
96
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$8.01 less (40%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced · lowest price $7.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Maybelline

    Fit Me Matte + Poreless Foundation

    Buff Beige 130
    Shade match 97
    $11.99Ulta BeautyUlta Beauty(product price)$8.01 less (40%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    82
    Wear & performance
    80
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  2. #3 · Maybelline

    Fit Me Matte + Poreless Foundation

    Natural Beige 220
    Shade match 96
    $11.99Ulta BeautyUlta Beauty$8.01 less (40%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    80
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  3. #4 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Beige (N-042)
    Shade match 93
    $58SephoraSephoraCosts $38 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · Not marketed for dry/sensitive skin

    Retailer shade note: Light to medium, neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 40 Cream Chamois
    Shade match 96
    $39Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo long-wear claimNot marketed for normal/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · No long-wear claim · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  5. #6 · NARS

    Light Reflecting Foundation

    Lanai
    Shade match 94
    $55SephoraSephoraCosts $35 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin

    Retailer shade note: M2.25 - medium with neutral undertones

    Medium confidence· Digital match

    View match
  6. #7 · ILIA

    True Skin Serum Foundation

    Bowen SF4
    Shade match 94
    $56SephoraSephoraCosts $36 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination/oily skin

    Score details
    Shade match
    94
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin

    Retailer shade note: light-medium with warm peach undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Juvia's Place I am Magic Powder Foundation Peru - Light 1 (Light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    290N

    Rare Beauty Liquid Touch Brightening Concealer, shade 290N

    • Looks identical
    • Light medium · Neutral · neutral golden undertone

    $24

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC14.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC14.5

    • Looks identical
    • Light · Neutral · neutral golden undertone

    $30

  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    6.5 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6.5 Medium

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $36

  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Sand

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Sand

    • Looks identical
    • Light · Neutral undertone

    $8

  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium 3N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium 3N

    • Looks identical
    • Light medium · Neutral undertone

    $31

  6. Dior Forever Skin Correct Full-Coverage Concealer

    3.5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3.5 Neutral

    • Looks identical
    • Light · Neutral undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Fit Me Matte + Poreless Foundation in True Beige 222, against Juvia's Place I am Magic Powder Foundation in Peru - Light 1. Every attribute compared, with its share of the score.

ComparedYour shadePeru - Light 1Closest matchTrue Beige 222Score
Shade match55% of overall97
Colour96#e6b691#ebba96Looks identicalColour difference 1.2 (0 is identical)
Depth96LightLightSameDepth difference: 2.2
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared82
Finish100MatteMatteSameSame matte finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Matte + Poreless Foundation in True Beige 222.

Same or better

  • $8.01 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Both claim a lightweight feel

Different

  • Medium rather than full coverage
  • Not marketed for combination/dry/sensitive skin

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listListed (alcohol denat.)
SPFNot listedNot listed
Overlap

Where to buy True Beige 222

Match price
$11.99Ulta BeautyUlta Beauty
$8.01 less (40%)

Your shade $20 at Ulta Beauty · product price; shade not separately priced · lowest price $7.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.