I Am Magic Velvety Matte Foundation 110 Senegal dupes and alternatives Juvia's Place
Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
SortSort byOverall match
2 of 34 matches
Only showing matches with light coverage, without talc.
- 1 match has no ingredient list listed and is not shown.
Closest shade match: L'Oréal Paris Lumi Le Glow Skin Tint 420 Neutral
The equivalent shade: scored on colour, depth and undertone only.
110 SenegalChange shade
- 100 Sudan
- 110 Senegalcurrent shade
- 120 Chad
- 130 Mali
- 140 Angola
- 150 Kano
- 200 Kenya
- 205 Tanzania
- 210 Togo
- 220 Dakar
- 230 Malawi
- 240 Lagos
- 300 Gabon
- 310 Burkina
- 320 Zaria
- 330 Accra
- 340 Kampala
- 350 Somalia
- 400 Ethiopia
- 410 Nairobi
- 420 Havana
- 430 Rio
- 435 Punta Cana
- 440 Savanna
- 450 Casablanca
- 500 Bogota
- 510 Aruba
- 520 Tangier
- 530 Ibiza
- 540 Giza
- 550 Martinique
- 600 Cairo
- 610 Cebu
- 620 Fes
- 630 Capri
- 640 Malta
- 650 Alexandria
- 700 Vienna
- 710 Maricao
- 720 Bali
- 730 Isla
- 740 Marisol
- Shade match
- 96out of 100
- Colour
- 94
- Depth
- 97
- Undertone
- 100
Ulta BeautyYour shade $24 at Ulta Beauty · lowest price $13.99 at Target
Where to buy 420 Neutral
L'Oréal Paris Lumi Le Glow Skin Tint
Every store that sells this shade · prices as last checked
Closest overall alternative: Refy Skin Base Hydrating Gel Skin Tint 280N
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
110 SenegalChange shade
- 100 Sudan
- 110 Senegalcurrent shade
- 120 Chad
- 130 Mali
- 140 Angola
- 150 Kano
- 200 Kenya
- 205 Tanzania
- 210 Togo
- 220 Dakar
- 230 Malawi
- 240 Lagos
- 300 Gabon
- 310 Burkina
- 320 Zaria
- 330 Accra
- 340 Kampala
- 350 Somalia
- 400 Ethiopia
- 410 Nairobi
- 420 Havana
- 430 Rio
- 435 Punta Cana
- 440 Savanna
- 450 Casablanca
- 500 Bogota
- 510 Aruba
- 520 Tangier
- 530 Ibiza
- 540 Giza
- 550 Martinique
- 600 Cairo
- 610 Cebu
- 620 Fes
- 630 Capri
- 640 Malta
- 650 Alexandria
- 700 Vienna
- 710 Maricao
- 720 Bali
- 730 Isla
- 740 Marisol
- Overall match
- 78out of 100
- Shade (Shade match)
- 96
- Finish (Finish & visual result)
- 40
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 60
SephoraYour shade $24 at Ulta Beauty
Where to buy 280N
Refy Skin Base Hydrating Gel Skin Tint
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraLooking for a concealer in your shade?
The closest shade to Juvia's Place I Am Magic Velvety Matte Foundation 110 Senegal (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
17.75 Deep
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.75 Deep
- Very close colour
- Rich deep · Neutral undertone
$36
6N1
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6N1
- Very close colour
- Rich deep · Neutral undertone
$34
29N
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 29N
- Close colour
- Rich deep · Neutral undertone
$30
Ganache
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Ganache
- Close colour
- Rich deep · Neutral undertone
$36
9N
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 9N
- Close colour
- Rich deep · Neutral undertone
$38
62H espresso honey
Tarte Shape Tape Full Coverage Matte Concealer, shade 62H espresso honey
- Very close colour
- Rich deep · Warm · peach undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris Lumi Le Glow Skin Tint in 420 Neutral, against Juvia's Place I Am Magic Velvety Matte Foundation in 110 Senegal. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To L'Oréal Paris Lumi Le Glow Skin Tint in 420 Neutral.
Same or better
- $7.01 less
- Very close colour
- Same neutral undertone
- Claims a skin-like finish
- Claims a blurring effect
- Both claim a lightweight feel
Different
- Radiant finish instead of matte
- Light rather than full coverage
- No long-wear claim
- Does not claim not settling into lines
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Refy Skin Base Hydrating Gel Skin Tint in 280N, against Juvia's Place I Am Magic Velvety Matte Foundation in 110 Senegal. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Refy Skin Base Hydrating Gel Skin Tint in 280N.
Same or better
- Very close colour
- Same neutral undertone
- Claims a skin-like finish
- Both claim long-wearing
- Both claim a lightweight feel
Different
- Natural finish instead of matte
- Light rather than full coverage
- Does not claim not settling into lines
- Not marketed for dry/oily skin
Ingredients (information only, not scored)
9 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
L'Oréal Paris Lumi Le Glow Skin Tint 420 Neutral
Ulta BeautyYour shade $24 at Ulta Beauty · lowest price $13.99 at Target
Closest overall alternative
Refy Skin Base Hydrating Gel Skin Tint 280N
SephoraYour shade $24 at Ulta Beauty
How these matches are scored
34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.