I Am Magic Velvety Matte Foundation 150 Kano dupes and alternatives Juvia's Place
Deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with full coverage, in serum form, without talc.
- 10 matches have no formulation listed and are not shown.
- 1 match has no ingredient list listed and is not shown.
Closest shade matchClosest overall alternative: Youthforia DATE NIGHT Skin Tint Serum Foundation 450
The equivalent shade and the most similar foundation overall.
150 KanoChange shade
- 100 Sudan
- 110 Senegal
- 120 Chad
- 130 Mali
- 140 Angola
- 150 Kanocurrent shade
- 200 Kenya
- 205 Tanzania
- 210 Togo
- 220 Dakar
- 230 Malawi
- 240 Lagos
- 300 Gabon
- 310 Burkina
- 320 Zaria
- 330 Accra
- 340 Kampala
- 350 Somalia
- 400 Ethiopia
- 410 Nairobi
- 420 Havana
- 430 Rio
- 435 Punta Cana
- 440 Savanna
- 450 Casablanca
- 500 Bogota
- 510 Aruba
- 520 Tangier
- 530 Ibiza
- 540 Giza
- 550 Martinique
- 600 Cairo
- 610 Cebu
- 620 Fes
- 630 Capri
- 640 Malta
- 650 Alexandria
- 700 Vienna
- 710 Maricao
- 720 Bali
- 730 Isla
- 740 Marisol
- Overall match
- 87out of 100
- Shade (Shade match)
- 87
- Finish (Finish & visual result)
- 76
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 100
- Shade match
- 87out of 100
- Colour
- 94
- Depth
- 99
- Undertone
- 65
Your shade $24 at Ulta Beauty
Where to buy 450
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Juvia's Place I Am Magic Velvety Matte Foundation 150 Kano (Deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

59H rich honey
Tarte Shape Tape Full Coverage Matte Concealer, shade 59H rich honey
- Very close colour
- Deep · Warm · peach undertone
$32

6W1
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6W1
- Close colour
- Very deep · Warm undertone
$34

Cacao
7W
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7W
- Close colour
- Very deep · Warm · golden undertone
$38
C7
Chai
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai
- Slight colour difference
- Very deep · Warm · golden undertone
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Youthforia DATE NIGHT Skin Tint Serum Foundation in 450, against Juvia's Place I Am Magic Velvety Matte Foundation in 150 Kano. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Youthforia DATE NIGHT Skin Tint Serum Foundation in 450.
Same or better
- Very close colour
- Same full coverage
- Both claim long-wearing
- Both claim not settling into lines
- Both claim a lightweight feel
Different
- Neutral rather than warm undertone
- Natural finish instead of matte
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Where to buy 450
Your shade $24 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.