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A Really Good Foundation 121MD dupes and alternatives KimChi Chic Beauty

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: MAC Cosmetics Studio Radiance Serum Powered Foundation NW22

The equivalent shade: scored on colour, depth and undertone only.

Your shade
KimChi Chic Beauty
121MDChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural matte · Full coverage
The match
MAC Cosmetics
NW22
Depth and undertone: Medium · Warm
Finish and coverage: Radiant · Full coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$46Ulta BeautyUlta Beauty
Costs $17 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Milani Conceal + Perfect 2-in-1 Foundation Warm Sand

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
KimChi Chic Beauty
121MDChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural matte · Full coverage
The match
Milani
Warm Sand
Depth and undertone: Medium tan · Warm
Finish and coverage: Matte · Full coverage
Overall match
87out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
88
Wear (Wear & performance)
68
Skin (Skin suitability)
50
Match price
$12.99Ulta BeautyUlta Beauty
$16.01 less (55%)

Your shade $29 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    495 Amber
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)$10.01 less (35%)

    Matches: Near-identical swatch colourSame full coverageClaims transfer resistance

    Differences: Natural rather than natural matte finishDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    89
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    92

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than natural matte finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. Shade match 96
    $46Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Radiant rather than natural matte finish

    Score details
    Shade match
    96
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    92

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural matte finish

    Retailer shade note: medium beige with golden peach undertone for medium skin

    Medium confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    505 Toffee
    Shade match 88
    $18.99Ulta BeautyUlta Beauty(product price)$10.01 less (35%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Natural rather than natural matte finishDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than natural matte finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. Shade match 86
    $38Ulta BeautyUlta BeautyCosts $9 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Does not claim not settling into lines

    Retailer shade note: medium dark with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $69SephoraSephoraCosts $40 more

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Does not claim not settling into lines · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 88
    $14.50Ulta BeautyUlta Beauty$14.50 less (50%)

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Matte rather than natural matte finishDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than natural matte finish · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. Shade match 88
    $45Ulta BeautyUlta BeautyCosts $16 more

    Matches: Near-identical swatch colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    77
    Wear & performance
    61
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for medium deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 121MD (Medium tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Very close colour
    • Medium · Warm undertone

    $36

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  3. Rare Beauty Liquid Touch Brightening Concealer

    400W

    Rare Beauty Liquid Touch Brightening Concealer, shade 400W

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $24

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 08 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 08 W

    • Very close colour
    • Medium · Warm · golden undertone

    $32

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    15NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $30

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    34.5 Rich Golden

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden

    • Very close colour
    • Medium tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Radiance Serum Powered Foundation in NW22, against KimChi Chic Beauty A Really Good Foundation in 121MD. Every attribute compared, with its share of the score.

ComparedYour shade121MDClosest shade matchNW22Score
Shade match55% of overall97
Colour96#c88b5e#c78e64Looks identicalColour difference 1.2 (0 is identical)
Depth98Medium tanMediumCloseDepth difference: 1.0
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared60
Finish34Natural matteRadiantDifferentRadiant finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 84/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in NW22.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural matte

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

Milani Conceal + Perfect 2-in-1 Foundation in Warm Sand, against KimChi Chic Beauty A Really Good Foundation in 121MD. Every attribute compared, with its share of the score.

ComparedYour shade121MDClosest overall alternativeWarm SandScore
Shade match55% of overall95
Colour92#c88b5e#c18c61Very close colourColour difference 2.0 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Dry, normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 87/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Warm Sand.

Same or better

  • $16.01 less
  • Very close colour
  • Same warm undertone
  • Matte finish instead of natural matte
  • Same full coverage
  • Both claim long-wearing

Different

  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

MAC Cosmetics Studio Radiance Serum Powered Foundation NW22

Match price
$46Ulta BeautyUlta Beauty
Costs $17 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Milani Conceal + Perfect 2-in-1 Foundation Warm Sand

Match price
$12.99Ulta BeautyUlta Beauty
$16.01 less (55%)

Your shade $29 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.